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14 of My Favorite Plus-Size & Size-Inclusive Clothing Brands

14 of My Favorite Plus-Size & Size-Inclusive Clothing Brands

Shopping for plus-size clothing used to be a fairly grim errand. Growing up, I remember going to Lane Bryant — the one and only option — and looking around at the structured blazers and suit-dresses thinking, “Can I wear a blazer to Heather’s swim party?” Unless you were an adult woman with an office job, there just wasn’t much out there…

Thankfully, the market has broadened since then (as has Lane Bryant’s collection, I might add). While the options are still extremely limited compared to the straight-size market, shopping for plus pieces has become a lot more doable — fun, even! Recently, a number of popular labels have made strides toward more inclusive sizing, and more outlets are beginning to stock their plus items in-store. Slowly, things are moving in the right direction, and hopefully will continue to do so. Designers and retailers are waking up to the fact that there’s a billion-dollar market of shoppers out there — and we like cute stuff, too!

Here are a few of my go-to brands, as well as some exciting new additions. I’d love to hear where you’re shopping, too.

Lane Bryant
Size 10-32
While Lane Bryant might have been a little too Working Girl in the 90s, I have to give it up for their brand revamp. Today’s Lane Bryant remains one of the most accessible plus-size labels, but has a much wider range of styles (how great are these pants?! And this tie-dye top?!), and often collaborates on capsule collections with designers and plus-size influencers. While there are many more brands to choose from these days, I still find myself regularly returning to good old Lane Bryant. It’s just a lot more fun now.

ELOQUII
Size 12-32

If you’re a plus shopper, this is a name you probably know well, and for good reason. ELOQUII is one of the few places you can always find a fresh collection of on-trend pieces, solid workwear, and GREAT designer collabs (Jason Wu, Stone Fox Bride, Cosabella). Whenever I have a speaking gig or a fancy event, ELOQUII is my go-to. Eighty-five percent of my “nice” clothes are ELOQUII, though I’m also a huge fan of their elevated tees and work tops, as well — and this bodysuit is a wardrobe workhorse. This brand is super engaged with its customer, and the team is constantly updating based on shopper feedback, which is probably why they have some of the best size and fit options available. In addition to the standard 12-32 sizes, and plus-size petites, they recently added Viola sizing, which is cut for people whose hips are 1-2 sizes larger than bust. Because not all plus shoppers (ahem) have plus-size busts!

APlus by Anthropologie
Size 16-26

I’ve always loved the bright, boho Anthro vibe but until now I’ve only been able to shop the accessories. I was SO excited to see they’d finally unrolled a fairly extensive line of plus items, which have that same look (OMG, this jumpsuit) — and even more excited to see they plan to stock them in “select stores.” How many and where remain to be seen (if you’ve spotted APlus out in the wild, let me know!), but that’s a huge step in the right direction.

LOFT
Size 00-26

Speaking of, let’s hear it for LOFT, which not only has a growing plus-size line (I’m particularly fond of their flutter-sleeve tops), but is one of the very few retailers that stock these sizes in-store! Accessibility is a huge, largely unaddressed issue in plus-size fashion, and LOFT has set an important precedent in taking this step. It’s one that not only makes their items more available to plus shoppers, but also counters the tacit message that those shoppers face on a daily basis: You are niche, not normal, and you shouldn’t be shopping out here in public like the rest of us. We’re used to that, and so walking into a store that treats us like regular customers is a big deal. I remember looking around in shock the first time I saw a size 16/18 on the rack, thinking it was some kind of mistake. When it hit me that it wasn’t, I grabbed that blouse and three others. And a sweater.

Madewell
Size 000-24

Um, did everyone know that Madewell now sells 40% of their stock in extended sizes? Because I only just found out and am deeply irked at all the soft tees and denim I haven’t been buying since the brand announced this change last year. Extended-size options range from 16-24, and jeans (not all, but some) go up to 37. These sizes are only available online — but if you’re part of their loyalty program, you can try on plus-size samples of the jeans in-store before ordering. I also appreciate that Madewell usually features the items worn on two different models in two different sizes.

Reformation
Size 1X-24

Last spring, Reformation dipped a toe into the plus-size market with a size-inclusive capsule collection, along with what might be my favorite press-release ever: “Sorry it took us so long.” The sustainable fashion brand owned up to the disservice it had done in serving such a limited pool of shoppers, and shortly after launching the (wildly successful) collection, they brought back it back, in more sizes and styles, and made it permanent. You know why? Because serving plus shoppers isn’t just about inclusivity. It’s a REALLY good business move! Take note, everyone else! Until then, you can find me doing my best Joan Holloway in this number.

Swimsuits For All
Size 4-40

This isn’t just my go-to swim retailer — it’s my only swimwear retailer. Swimsuits For All carries everything from classic one-pieces for doing laps to designer collaborations for taking great Instagram shots. I’m one of those people who will spend eight hours in the water if you let me, so I have a bunch of suits. And I haven’t even shopped the new Gabifresh collection yet.

American Eagle
00-20

No joke, I’ve worn these jeans two to three days a week since the day I got them over a year ago. And FYI, I’ve always been a dress gal, and almost never wore pants of the non-legging variety. Part of that was personal style, but the other part was the fact that it’s really hard to find good-quality, comfortable plus-size pants. Then I tried these on, and it was like, “Oh, I’m a jeans person now? Cool.” American Eagle has somehow managed to make a super soft but totally durable, beautifully washed line of denim that feels like a jegging-jean hybrid: All of the comfort and none of the pilling or crappy thin fabric that loses shape after one wear. HUGE bonus: They come in short, regular and long — and since most plus-size pants are cut about a foot too long for average-height women, these are the first pair I haven’t had to hem! My only gripe, and it’s a biggie, is that they only go up to size 20. But the Aerie/American Eagle family has been more responsive than most brands in terms of size-inclusivity, so let’s keep nudging them on this.

Universal Standard
Size 4XS-4XL

One curious problem with plus-size clothing is that a lot of it skews very young and very, um, spangly: Random glitter details, ruffles for no reason, a pencil skirt that seemed perfectly chic until you turned it around and saw the word “diva” embroidered on the butt. WHY? Universal Standard is the antidote to all that. It is minimalist, high-quality, and decidedly grown-up. I love their comfy, elegant dresses, and they have some of the best workwear around. But personally, their activewear is my favorite line. It’s durable and cute, and the fabric is the perfect weight for a sweaty workout (or Netflixing on my couch).

Ori
Size 10-32

Weirdly, the hardest stuff to find in plus sizes are plain old basics. I freak out whenever I find a simple, black A-line skirt, or T-shirt that actually hits at the waist (instead of mid-thigh). Ori, a brand new plus-size label, is solving a lot of those problems. Their “Perfect Tee” truly is the PERFECT TEE. It is soft but not flimsy, loose but not shapeless, and the colors! THE COLORS! Cerulean blue, slate blue-grey, and simple white — the kind of colors you can kinda pair with anything. I am a huge fan.

Modcloth
Size 0-28

Modcloth offers the opposite of basics, and for that, I love it just as much. If you’re into fun, bright, feminine or slightly retro clothing, Modcloth really is a one-stop shop. They also have a SUPER cute range of wedding styles, including bridal, bridesmaid and wedding-guest dresses. (I got married almost two years ago, and I still sometimes browse their wedding dresses just for fun.) I have a Christmastime wedding coming up this year, and I already bought this dress to wear to it. Perfect, right? Modcloth also recently opened a handful of FitShops around the U.S., where you can try on samples before ordering — and some of their items are now available at select Nordstrom locations.

Premme
Size 12-30

If you don’t yet know Premme, you probably know its founders, Nicolette Mason and Gabi Gregg (aka, Gabifresh). They’re two beloved icons of the plus-size fashion world, and it shows. The collections are utterly chic (I’m currently obsessed with this elegant, iridescent skirt), and clearly designed specifically for plus bodies (rather than straight-size pieces simply made bigger, with no sense of proportion). Premme also consistently incorporates a diverse range of body sizes, shapes, genders, etc. into their imagery. This brand reflects the inclusive ethos of its founders, which makes it even more of a joy to wear.

SmartGlamour
Size 2XS-15X, and beyond

SmartGlamour is a truly unique entity in the fashion world. It is a one-woman shop run by designer Mallorie Dunn, who produces each item to order (using ethically sourced materials, purchased locally), so that shoppers have the option of getting a piece tailored to their exact measurements. She’ll also customize items to accommodate things like disability or modesty preferences. And somehow, she does all this while keeping her prices affordable! If you don’t want a customized piece, you can also buy any piece in 2XS-15X (and in a wide variety of colors, which I love). The Sylvia Cowl Back Tee is my all-time favorite summer dress-up top, and has kept me miraculously cool and un-rumpled through many an August dinner party. I never go on vacation without it.

Dear Kate
Size 00-26W

I got my first pair of Dear Kate undies about four years ago, and I have never looked back. This is truly the most comfortable, cute and long-lasting underwear line I’ve found. Plus, they’re period panties! Honestly, I wasn’t even looking for that feature when I got them; I just wanted high-quality plus-size undies, and these delivered. I’m also a huge fan of their activewear, and without fail, every time I wear these galaxy gym pants, someone asks me where I got them (FYI, they’re on sale!).

Now, do tell! What are some of your favorite plus-size and size-inclusive brands?

P.S. Kelsey’s week of outfits, and seeing your body with fresh eyes.

(Top photo by Reformation.)

  1. Vickie says...

    I buy tons of clothing from Catofashions.com. They carry up to size 26/28, I believe. Their prices are incredible!

  2. CandaceJ says...

    Really appreciating this post right now. Carrying a baby and a stressful first year with him have kept me out of my old size and it’s been a struggle to try to navigate my clothing options. This feels like pro-tips from a girlfriend. x

  3. King Brandye says...

    Lane Bryant only carries up to size 28.

  4. I also really like Eshakti. The ability to customize to my measurements, customize neckline/sleevelength/hemlength and have pockets is awesome! I love ordering an ankle length dress and getting it so it ACTUALLY hits at my ankles!! All of their stuff fits me perfectly and has lasted well!

  5. Molly says...

    I have had a hard time looking for plus size clothes….i am looking for 5x and up or roman and woman within plus sizes 34-60. I recently gone threw some tradgic life alerting issues…..last thing to happen was a house fire where every thing me and my family owned went up in flames. I had a huge clothesline of different sizes!!!! Now i have the dress i was wearing when i ran out of the fire! I have court appearances to make so i need some nice clothes. Please help with where to find some nice not to expensive clothes!!!!

  6. Laura says...

    American eagle just launched there jeans in sizes up to 24 and multiple lengths ! I ordered a bunch nah of 24 s hoping they will fit I’m worried though there size chart hasn’t updated dor there new sizes yet and there old chart sizes seem a bit small compared to other retailers I have shopped at like Maurices and silver jeans co has anybody had a chance to try there bigger sizes and if they run small ? Keeping my fingers crossed

  7. Amanda says...

    Great post. I’d love to see something similar for Tall sizes…our options are pretty limited too!

  8. Nina says...

    I still can’t find swimwear to fit. I’m large chested but my band should be a 36 so…NO ONE makes cups that large with a band that actually fits. so disappointing.

    • Rachel says...

      Hi Nina! Have you tried Bare Necessities, Bravissimo, or Her Room? They have bra sized swimwear options for larger chests and regular band sizes. I think Bravissimo offers a better selection for cup sizes H+.

  9. gi says...

    Swimwear for all doesn’t ship to the UE… I am so sad, I had seen a couple of pieces I was going to buy but then the notice popped up T___T

  10. Thankfully last years there are many plus size clothes at the market! Thank you for posting this. Love Anthropology!

  11. Erica says...

    This is a great post! Would love to see something similar for petite brands!

  12. Caroline says...

    This is wonderful. Thank you! Wouldn’t you think that the profits possible from selling clothes to over 50% of women would light a fire under more manufacturers?? I just don’t understand. Greed is usually a huge incentive, but it hasn’t been here.

    And even more than the shortage of choices, I am bothered by the incredibly cheap, loud, gaudy clothes that are offered to me as a large woman. Horrible prints, awful, uncomfortable fabrics, poor design, bad construction that won’t last . . . the list goes on, as you all know!

  13. Dani says...

    Thanks so much for this. I either never of these brands or just didn’t know they had extended sizes. Too bad I can try stuff on in stores (I’m a petite plus size, so finding stuff that isnt baggie is my issue.

    I shop Kohls, TJ Maxx, Ross, Old Navy (for tops mostly) and JCPenny..

    • Kelsey Miller says...

      Ugh, such a pain. I don’t know if this is an option for you, but ELOQUII offers plus-size petites and they’ve recently opened five retail locations in DC, NYC, Detroit, Houston and Chicago.

    • QVC offers plus size petites

    • Hilary says...

      Try eshakti – I am 5’3″ and they ask for your height so everything comes the right length!!

  14. I’m the operations manager for a fashion start-up that focuses on underwear and lounge wear. We keep sizes S-8L in stock and make anything bigger to order, at no extra cost! We’re truly size inclusive and would love if you looked us up! kadevos.com, IG: kade_vos

    • gracemarieatx says...

      Thanks for introducing me to your business! It looks GREAT. Love the activism tab!

  15. Caro says...

    What an awesome list! There are a bunch here I’d never heard of before. Thanks!

  16. Kathy says...

    How about eShakti? Another wonderful source of made-to-measurement clothing that is wonderful!

  17. Allyson says...

    Oh no I did it again! Immediately had a second thought after commenting: Hello Holiday and Tuesday Bassen are cool, women owned brands that offer inclusive sizing. Tuesday Bassen is an amazing designer that opened up her size range for her business without all the resources larger brands have.

  18. Allyson says...

    I opened about 11 shopping tabs reading this. A big, sincere thank you for this big, sincere lady. It’s remarkable how something as simple as cute clothes available in store is such a emotional thing. I don’t want to be skinny or smaller. I just want comfortable, nice clothes for this big, strong, cool body I have.

  19. Mor says...

    Great article!!! I’m personally a torrid addict. Stepped into their store 3 years ago at a size 28 and still shop there at a size 22 :)
    Love that they also do curvy boots and most of their sales ladies are curvy too and sooooooo nice so the experience is great!!

  20. MeghanneTribe says...

    Oh my goodness, if I never hear the word “embellishment” again it will be too soon. I do not understand why designers think if it’s a plus size top, spangly is required.
    I’ve found Old Navy is a great source for pants, but their jeans don’t work for me. For ladies who dress conservatively for work, Avenue has a good selection, and they hold up well – am I the only one who thinks their clothes all look the same though?
    Occasionally find something at Ashley Stewart, and a lot of the more well-known retailers you all have mentioned. Thanks for the post, I see some names that are new to me!

  21. Thanks for this amazing roundup, Kelsey! So excited to check out all of these brands!

  22. Veronika says...

    Good Morning :) I can recommend small labels which feel like a lovely hug: kind & inclusive, cool with sizes (really like this recommendation in this feed by Carol Wayne), flexibility when it comes to alterations to fit your size, great quality, I guess also an eye for sustainability and a clear view, that humans come in all shapes and sizes:

    https://www.instagram.com/linenfox/?hl=de

    https://www.instagram.com/allthatisbraw/

    https://www.instagram.com/whatlydiamade/

    hooray to you all, have a good day!

  23. Brenda Anliker says...

    On The Plus Side, Torrid, Avenue, Ulla Popken and… eBay

  24. I am so terrified of ordering clothes online and them not fitting! So I much prefer to buy in store unless I know the company really well.
    I’m Australian so the places I buy my clothes from are the following:
    City Chic – great range of dresses and in style clothing made for plus size women. I have also bought bathers from there and they have lasted great.
    Jeanswest – 90% of my wardrobe is from there and I find the clothes are made to last. I find that they cater to those on the bigger end of the scale despite it not being a plus sized store. Their jeans are amazing and they have every cut and style imaginable in every size.
    Tokito (at Myer) – my one complaint is that they never any size 14/16s in stock ever, it’s like they only order in one per item and then once that’s sold they never get anymore in. They have just started a plus size range though which is great.

    • cg says...

      I’m totally the opposite. I much prefer purchasing online and then trying them at home to see what existing clothes I have to pair with. It’s so easy to do online purchase returns that I find looking for parking, gathering all the stuff I want into a small dressing room with mirrors I don’t trust (are they gonna make me look thinner than I really am?) to be a bigger hassle than ordering online. lol

  25. Julia says...

    A word of warning about Madewell clothes: I am not plus-sized (I tend to order L or XL in most clothes), but I am six feet tall, and Madewell’s larger sized clothing is frequently cut very oddly. Also, their tops are almost uniformly very short, and they A) rarely list the actual length, and B) go to SUPERHUMAN lengths to make the shirts look longer in photographs. (No matter how cropped the shirt is in reality, in their photos it is *always* long enough for an artful half-tuck. In order to achieve the same look on me, I’d need a pair of high-waisted pants that reached my armpits.) So if you’re a larger person who expects their larger clothes to be longer, rather than simply *wider*, shop with caution!!!

    • Lorange says...

      Yes, their tops are so short! (The same goes for tons of indie/ethical designers ime. I don’t understand why.)

    • Jo says...

      Yes, you are so right! I would fit into a lot of their tops size-wise but they are just too dang short. Someone with some influence, please call Madewell!

    • Rachel Smith says...

      Here here! Madewell and JCrew are the worst offenders.
      Being tall and plus sized is a double whammy. You want something that buttons over your bust and covers your belly button? Nope! Pick one or the other.

  26. Sherry says...

    AWESOME ARTICLE!!!!
    Cup of Jo team: Two questions/ possible future articles:
    1. Tell me more about “period panties”
    2. Can you find some tops/dresses that look good on women without six pack abs that don’t have big boobs either? The line in this article about not all plus size girls have a big bust is true in every size. After three kids, I’ve lost the pregnant/nursing boobs but have a little proof I’m a mom in the midsection!

    • cg says...

      Period panties are a game changer!! There are many brands, but they’re all the same concept. They’re underwear that has a special layer that helps prevents leaks. Some wear them as is for light days, and others wear a tampon (or pad) on heavy or super heavy days and have the comfort of knowing it will absorb any extras so you don’t have to worry about staining your regular clothes. I have them and my daughter has some too (there are “teen” sizes available). Some brands are: Thinx, Dear Kate, ModiBodi, KnixWear.

    • Abby says...

      I just discovere period panties (mine are thinx because they produce ethically and they had a whopping 30% off on period day (yes, apparently there is such a thing)) Anyway, I love them! I wear mine with a menstrual cup on my heavy days whereas I would usually use an additional pad on those days.
      You just need to give them a cold rinse after wear and then wash with your other clothing in the washing machine as per usual. Super easy!
      And not to forget the environmental impact and wallet-friendliness of them in the long run!
      Finally, they make me feel so much more secure/less afraid of leakage than pads!

    • Maria says...

      Having heavy bleeding since my last baby. I can say Think have been a God-send. I literally would have days that I’d be unable to leave my house without them.
      That said, wear them too long and you’ll get a yeast infection.

  27. Kate says...

    This is such a great round-up. Thank you.

  28. Kate says...

    This is such a great round-up. Thank you.

  29. I love Cute Bumzies clothes. This is a store that I found online http://www.cutebumzies.com. The clothes are cute, stylish and trendy. They use plus size models so it is easier to imagine yourself wearing the clothes. They carry sizes 12-32.

  30. rach says...

    SHEIN! just double ck with sizing/measurments, but some of the most beautiful pieces in my closet! And a lot of variety/ unique pieces of clothing! GREAT clothing!

    • Lorange says...

      Really? I’ve been so skeptical of them and the size charts compared to the sizes reported in the reviews are all very conflicting!

    • rach says...

      yes!!! Like i said, just check the measurements, not the sizes! i’m an XL/ 6 ft tall, and i’ve purchased everything from L-5x(!) the sizes don’t matter at allllll. So just make sure you know your measurements, and check the measurements of the sizes/ fit of the materials (no stretch/slightly stretchy/very strecthy,etc) they have great stuff! And check out the shoes too! With the shoes I always size up about a half size (just in case). have fun! your wallet will not thank me! lol

  31. LaurAn says...

    Torrid has a excellent collection of amazing jeans bras and dresses and tops. They also carry wide width shoes and most Importantly boots with extended calf. Also for the online shopper Adore Me has a great selection for all sizes as well as Just Fab.

    • Traci says...

      One of my favorite pairs of shoes came from Torrid. A black kitten heel that actually fit my 10.5 wide foot. A miracle to be sure! I wore them for years, even had them resoled. Not bad for a $25 pair of shoes.

  32. Mary says...

    Feels like you should include Ashley Stewart in this list!!

  33. Karin says...

    The City Chic brand sold on Nordstrom has super cute clothes for going out, like actually SEXY stuff, and much of it could work for adult women, not just the Torrid customer.
    P.S. am I the only one who’s bothered that some brands (Loft & Old Navy, I’m looking at you) charge significantly more for the same item in plus size? Yeah, it’s more fabric, but not THAT much extra fabric! By that logic, a size 10 should cost more than an 0. I’m on the line between 14-16 straight size and going into plus, but I will always opt for straight size out of principle in this situation.

    • Brenda Anliker says...

      On The Plus Side! Torrid, Avenue…. And eBay!

    • Julie says...

      Yeah I was surprised they weren’t on this list! Both ethically made in Los Angeles too!

    • gracemarieatx says...

      I have never heard of Big Bud Press but I am LOVING all of the colors!! Thank you for posting about them.

  34. I just wanted to say that I went into the Anthropologie store in Pasadena, CA recently, and saw their plus size range was in stock. I was like, “Go Anthro!!” It has always made zero sense to me that there aren’t more options for people wearing larger sizes.

    • Lisa says...

      I’m fortunate to live 5 minutes away from Anthropology in Pasadena. It feels like Christmas every time I walk into the store!

  35. Adri says...

    I really like the “plus size” section at Mango, it’s called Violeta, not sure if Mango is even popular in the US? I’m between the straight and plus sizes, so sometimes their regular things don’t fit, which is a pity, because they have entirely different clothes for plus size. I recently noticed that one of their plus size models is a normal sized girl for Monki! Granted, she wears a size medium, but how is that a plus size?! This makes me so annoyed.

  36. May says...

    What a wonderful post. Thank you so much! Just wanted to say that for work and more formal occasions, I’ve had great luck with the Plus Size sections at Eileen Fisher and Johnny Was, both online. I’ll only buy when it’s on deep, huge sale! — but they both seem to have frequent sales, with good options available (every time I’ve needed something, I’ve been able to choose a version that’s on sale), and the clothes last a really long time without looking too tired (years and years).

    • gracemarieatx says...

      I practically live in my Eileen Fisher black jumpsuit. I love EF and their sales are oftentimes pretty good! The quality is amazing. I haven’t had luck yet with their Renew shop though I would like to!

  37. CS says...

    Great to read these comments. I must add that there is also discrimination against thin people. I have always been petite and on the thin side, even though I am a big eater. It has always been hard for me to find pants that fit well, and it is frustrating. You wouldn’t believe the mean comments I’ve gotten from sales ladies a few times. It’s that awful idea that there is only one “correct” kind of figure. Yay to diversity!

    • LF says...

      This is true, I’ve heard this from friends of mine who are very thin, and have been called scarecrow, or had strangers inquire about anorexia, which is so rude. However, I would like to gently point out that discrimination against thin people vs fat people is a bit like “All Lives Matter vs Black Lives Matter.” Fatphobia is deeply embedded in our culture, and we learn very early on to see fat people as lazy, inherently unhealthy just by looking at them. Fat people are discriminated against and wholly ignored by many restaurants in the chairs they use that can only fit certain bodies. Same goes for airlines, concert halls. Medical care is difficult to get because real problems are routinely ignored by fat phobic doctors who prescribe “eat less and exercise more” as a blanket prescription. Relevant to this post: clothing stores. I would LOVE for the ability to walk into any store and have SOMETHING to try on that wasn’t sunglasses. The vast majority of plus size clothes are still only online. 85% of hiring managers admittedly will not hire a fat woman. The discrimination is embedded deeply (even in ourselves) and happens all day, every day, as we are expected to struggle to to make ourselves smaller, less noticeable for a world that will otherwise view our bodies with disgust (or in some cases, only desirable as a fetish).

    • Kelsey Miller says...

      You nailed it, LF!

    • Sarz says...

      CS, thank you for mentioning this! I’m thrilled for the much-needed steps toward inclusivity in fashion, but I still feel we’ve been, to an extent, left out of the conversation, too. I often feel ridiculous, as a 33 year old woman shopping for herself in GapKids! No, we don’t starve ourselves. No, we aren’t diminishing the experiences of plus sized people. The diverse spectrum of female-identifying bodies are all gorgeous to behold. I’m just anxious for the day when more designers get excited for producing fashion for more than just a fraction of their clientele.

    • Christine says...

      YES! I can find almost nothing to fit my tiny frame – increased vanity sizing means that in some brands even a 0 is way too big on me. Would love a post on where those of us on the other side of spectrum can find great clothes we’re not swimming in.

    • CS says...

      Thank you Sarz and Christine for your comments. They help me feel less alone! Xoxo

  38. Emmy says...

    It’s no exaggeration when I say this post made my day! I’ve been looking for a dress for a friend’s wedding this summer, and feeling less-than, honestly. I’ve gained a lot of weight this year for unavoidable medical reasons, and have experienced a surreal difference in “status” being “plus size” versus before being slim. It’s felt incredible today being so represented and welcome on my favorite blog. Thank you, Kelsey and Joanna and CofJ team! Big hugs all around :)

  39. Christy says...

    “Can I wear a blazer to Heather’s swim party?” 😂😩
    I’m at the top end of the straight sizes but I’m only 5 feet tall so proportionately I look plus-sized. It makes me feel good to see people who look like me in ads. I’ve been told that when corporations become more inclusive it’s not open-mindedness or kindness, they’re just exploiting a new source of profit. But i don’t care. Somebody’s going to take my money, might as well be the one who doesnt make me feel like shit. I really think if I had seen people who looked like me in magazines when I was younger, it would have made a difference in my self-esteem. Ads have an effect on girls whether we like it or not, and ads aren’t going away, so I think it’s great that they are changing.

    • Kelsey Miller says...

      I hear ya. Whatever a brand’s intentions are, representation and access are always a good thing.

  40. Rebekah says...

    I did not know about Madewell, that will be next trial. My adult life has been very lame Bryant centric, but in the last couple years the jeans have been a struggle. Eloquii also let me down in the jeans department, but best swimsuit (another area lane Bryant is struggling). I am currently sitting here in first pair of Anthropology jeans which I was so excited about (and the rest of the line), these are slightly too big in the waist and weirdly long, but I’ve got another pair coming from another of their brands!
    Thanks for covering this cupofjoe I look forward to looking into the other brands I did not know about

    • Kandy says...

      I’ve had a lot of luck with the Universal Standard jeans. Plus they last!

  41. Aida says...

    Still have a long way to go with extended sizing but so very glad it’s finally happening. Can’t wait until I can shop these sizes in store and not have to second guess every purchase online!

  42. kate says...

    I am just so happy to see this post!

    Not too many months ago I was out shopping with my son who is a super tall, fit, but solid guy. Everywhere we went the sales staff were just so obliging and even impressed about his needing sizes that were larger than average, but they had them. He was not told even once that he could “only get his size on line”, or that”‘it does not come in your size”‘ – sneer. His body was something to be celebrated!

    On the other hand, so many times, I have been shopping with my daughter who is very tall and very pretty and has a body that is well proportioned to her height, but she is not model thin, and definitely needs a larger size. There is never anything in the stores to fit her, and it has been that way ever since she was about 14. There have been so many tearful shopping trips!! It has always made me so angry to see my beautiful daughter humiliated instead of being celebrated like her brother.
    I sincerely hope that the old attitudes which only rewarded anorectic shapes and sizes with beautiful clothing are changing forever!

  43. Briana says...

    LOVE THIS POST! I really hope you guys get a cut through these links bc I did some damage at Anthro and Ori which are new-to-me in the plus arena.

    Kelsey what you say in the Universal Standard section about a lot of plus size clothing being “spangly” really hits home for me. And not just overly adorned – a lot of them are super cheap fabrics that feel so gross when you put them on. I follow so many body positive fashion gals on Insta (Nicolette Mason, Gabi Fresh, Katie Sturino, etc), and while they all look AMAZING, I am not trying to make a statement with my clothes. I love that so many women are showing their mid-drifts in bold printed top and skirt combos… but to use the Amy Poehler phrase – ‘works for her, not for me.’ It has been a struggle to find plus clothing that is well made, simple and beautiful. I have been a devoted follower of Universal Standard since they launched their first capsule collection for that very reason!

    Thanks CoJ for the great post! Hope you start including more extended sizes in your roundups than you already do!

    • Brenda Anliker says...

      Right?? Too much cheap gross fabric…. But the prices aren’t cheap. Because they know plus size women don’t have a lot of choices

  44. Pyne & Smith for cute linen dresses and overalls, and Girlfriend Collective for activewear.

  45. Ceridwen says...

    It hasso good recently to see in advertising and through social media real diversity of women represented. I’m pleased for my daughters growing up to not be exposed to one shape that they feel they have to be. It’s also about celebrating each other as women in all our diverse glory!
    Love that wrap skirt with the white t-shirt and denim jacket. Perfect spring outfit. Dreaming of spring…in winter here in Australia.

  46. Janine says...

    This is such a fantastic post. I love that usually include a plus size option or two in your usual style roundups, but it’s so nice to know I could fit into any of the clothing featured here. That doesn’t happen very often.

  47. GIRL! Thank you so much for this and my only gripe is WHERE WERE THESE PEOPLE WHEN I WAS A TEENAGER.
    Or TWENTY. (Probably doing the same thing I was: going to LB and shaking their heads and leaving…) It’s so refreshing to see all these options! And I am obsessed with the cowl-back top from Smartglamour. I might need…12.

    • Kelsey Miller says...

      I’m with you! (And PS, that top goes with EVERYTHING. You won’t regret it!)

  48. Ro says...

    This is so great to see! I’m not plus sized, but I’m incredibly pear shaped (S on top and L-XL bottoms). Dressed and many pants are impossible to fit. Any brands on this this that have clothes for this kind of body shape?

    • Rachel says...

      Hey Ro,
      I feel this struggle. Have you ever looked at Fran denim? They were designed with women who have smaller waists and larger muscular legs/rears in mind. I do a lot of weight lifting and as my legs have grown have found these to be a good option! Hopefully that helps! :o)

  49. Laura says...

    ASOS Curve and Old Navy are where most of my plus sized clothes come from, but I cannot WAIT to invest in a reformation dress and some new jeans from Madewell.

  50. Janice says...

    There’s a great company in Philadelphia, AliceAlexander making clothes in sizes 0-30, ethically and sustainably. They are not inexpensive, but they are beautifully made and stylish without being so trendy that you couldn’t wear them a year from now. They are totally worth the investment.

    • gracemarieatx says...

      I love their clothes!! I haven’t bought anything just yet but I always love the colors they use.

  51. Heather says...

    I love this! As a size 22, it is really hard for me to love my body even though I try. It’s harder when I have to shop in a tiny section in the back of a store featuring shapeless mom-jeans and baggy floral tops. It feels great to actually have some fashionable options that flatter my body. Thanks for this roundup!

  52. anna says...

    NAVABI!!

  53. Sasha L says...

    Wow, just wow. This is the cutest collection of clothes I’ve ever seen in a fashion recommendation post! So many beautiful pieces. This makes my heart Happy. Pretty clothes, that fit and feel good, for EVERYONE.

  54. Katy says...

    Great post.

    Elizabeth Suzann is a small, sustainable brand that makes BEAUTIFUL clothes with extended sizing. They are investment pieces but totally worth it. They also use plus sized models for all of their garments!

    • Susana528 says...

      They also have unbelievably beautiful video of models of all sizes on their Instagram.

  55. Jenni says...

    Tip for NYC readers: There is an APlus section at the Rockefeller Center Anthropologie store.

  56. Mickey says...

    Thank you for this! I have noticed a huge improvement lately with size inclusivity! I’m a big fan of Madewell and Universal Standard. Uniqlo and Everlane are doing a bit better, but DARE TO GO BIGGER, FOLKS! :) I recently tried on a plus-size swimsuit from Becca that was gorgeous, just a bit too sexy for what I was looking for but I would definitely recommend checking out their well-made and cute suits!

    I would encourage brands as they dip their toes in to consider losing the “plus” size name altogether as well as not having a separate website or part of the website (such as Loft, Anthropologie.) Madewell and Universal Standard are doing a good job of keeping all the sizes together rather than segregating the plus sizes. One critique I’ve shared recently with Madewell is to feature more of their gorgeous full-figured models on the main pages while you scroll through the pages. I rarely see the full-figured gals anywhere in their newsletters or main pages except when I click “see in a different size.”

    • Mickey says...

      I forgot to add one of my huge complaints about plus size clothing: please don’t just take the same style and make it bigger, design something beautiful that is meant to flatter our figures! :)

  57. Carol Wayne says...

    What can we do to get rid of the “plus” size label??? Extended sizes sounds a bit better…but how about just “sizes”…would that make it difficult to find things when shopping? I just feel the plus size label is mean.

    • trish O says...

      agree, let’s just call them sizes. I HATE that Anthro calls it A Plus. Really?!?! I feel like it is body shaming with their inclusion. Madewell just has sizes…

    • Amy says...

      I understand your point, but when retailers offer only some of their products in extended sizes, it is a lot easier to have that “plus” distinction in place. I vaguely remember that Modcloth briefly tried to reorganize their website so that the plus sizes weren’t in their own section (in an effort to be more inclusive) but it was actually more annoying to shop that way. I think just wording it differently – calling them extended sizes instead of plus, as you said – is the way to go.

    • Frankie says...

      Hard agree. SIZES. That’s all the end.

    • Cynthia says...

      It is. I agree with you.

    • Sally says...

      Agree! SIZES! Sites could just have a ‘Search by Size’ link prominently placed on the homepage.

    • Kelsey Miller says...

      It’s an interesting debate, and I’m of two minds about it: The first is that I don’t think there should be any stigma attached to the word “plus” (just as there shouldn’t be a stigma attached to “fat”). I do feel it’s most important to focus on the bias against these bodies, rather than the words we use to describe them. On the other hand, those words DO have a lot of baggage attached for them and many people feel othered by them. Still, I lean toward using “plus,” especially in a retail context, because if we stop using phrases to designate these sizes then I do think it would be even easier for retailers to just stop producing them. It sounds odd but until EVERYONE is consistently making size-inclusive lines, I think we do need some kind of language, if only to keep pressing them.

  58. Danielle says...

    Thank you so much for this. I’m mostly on the higher end of straight sizes but the representation offered by the extended sizing means so much. To be able to browse clothes on models that look a bit more like me is amazing. I’d been feeling sort of meh about Loft lately and I have to say being able to shop the plus section (even if ultimately I ordered a 12 or 14 from the regular line) completely changed my shopping experience. I could actually visualize the clothes on my body and that is completely new. Here’s to more representation of all kinds in the fashion industry.

  59. Sandy Masters says...

    Try the Catherine’s website….0x to 6x. Size 14 to 34. Women’s and petites. What I found was the capri pants are great as long pants for very short women. Having petite tops is really a plus, too.

  60. Jenny says...

    I cried real tears when Madewell went Plus last year – And then again when the jeans actually fit and fit well! And then broke from buying so much more from them. As someone who has flitted in and out of plus sizes since I was 8 years old (Um hello shopping at the Land Bryant and Liz Claiborne outlets with my mom in the mid-90s – because you think there are limited options NOW….), it’s been a real treat, as well as a bit of a head game, to see the shift in fashion in recent years. No other industry has ignored a majority of its potential customer base (60% of potential shopping females are plus-sized) like the fashion industry. The men’s side of things is a whole other story! Online shopping and social media have opened so many doors, but we’re still ignoring a huge part of the population – especially the plus-sized population – with access. All we’ve ever wanted are the same well-made, well-designed, and well-thought clothing that everyone else gets. Why is that still such an issue?

  61. Kelsey,
    I live in Evanston, IL, just north of Chicago, and my local Anthropologie store in Skokie, IL stocks A plus sizes now.
    Hope this is helpful!

    • Barb says...

      Is that in Old Orchard?

  62. Great round up! It’s so great to see more retailers embracing size inclusivity over the last few years! A few others that I want to add for some fun personality pieces:

    Tuesday Bassen has been great about having her line be size inclusive since she launched it. She also works to make sure her clothes are ethically produced and uses a lot of deadstock material!

    Big Bud Press has a lot of fun, colourful clothes

    Wildfang has a nice more tailored aesthetic with fun prints mixed in. Not everything comes in a large range of sizes but a lot of their items do!

  63. Elisabeth Hayes says...

    Thanks for the great recommendations! I didn’t realize a lot of these stores carried plus sizes :)

    xo, Elisabeth

  64. em says...

    i have to say, i like that madewell says ‘extended sizes’ instead of ‘plus’. it gives some dignity back. it’s just more sizes rather than labeling us as a whole new category. i do wish it would be all mixed in together without needing a separate category at all, but i understand that it is easier to shop when the (limited) selection is all in one place. i’ve also been really happy with LOFT’s selection. it’s not just a token shirt and dress in larger sizes but a whole collection. A+

    now can someone please make me a cute plus size rashguard? we like cute patterns too. i don’t need to wear black to a pool in the hot sun.

    also- thank you cup of jo for doing this post. please keep making us visible and letting retailers know what we like cute clothes too

    • Caroline says...

      Have you looked at the rash guards at Lands’ End? They do sizes up to 3X, and they aren’t all plain.

    • Try Lands End rashguards. I bought one in a beautiful pattern for a trip to Hawaii

  65. Summer says...

    I could not amen the American Eagle comment more. I was never a jeans girl either before I found them – and they come in Long for us leggy gals (just as ankle length aka: regular length becomes popular, but still). I see all the stuff about Madewell and whatever designer jeans are, but I just don’t think anything can beat the sale $25 AE jeans.

    • Stephanie says...

      I love the fit of american eagle jeans, and especially their jean shorts! But I have the hardest time finding pairs that aren’t distressed to high heaven! Like, i don’t mind a little rip at the knee or a frayed hem, but it seems like every pair of jeans at AE these says is whiskered, shredded, paint splattered and grass stained all at once!

  66. Amelia says...

    YESSSSSS Thank you!!!

  67. Clare says...

    1 million percent here for this! <3

  68. Nicole says...

    J.Crew and J.Crew Factory also have sizes up to a 24. Beautiful classic staples that never go out of style!

  69. AY says...

    Kelsey – thanks for these amazing rec’s. I am having serious heart eyes on American Standard right now. Why didn’t anyone share this with me before?!

    I needed a body positive moment. Last week, I left the house wearing a brand new red polka dot dress that I felt great in. I bumped into a women on the sidewalk while I was trying to cross the street, when I turned to apologize, she turned and called me a “fat cow”. My mood for the past week has deflated. I honestly can’t understand who thinks they have the right to comment on mine – or anyone’s – body like that. Maybe if more brands stocked a range of sizes, it would create more of a norm, and every body would be accepted and loved regardless of a size tag. Xx.

    • Shannon says...

      I’m so sorry that happened to you! I hope you are able to wash that woman’s ugliness off of the dress and wear it again. It sounds super cute!

    • Grace says...

      Oof. I am so sorry that happened to you. You don’t deserve that kind of garbage thrown at you! I hope next time you wear your red polka dot dress, you get only compliments and questions about where you got it.

    • Leah says...

      What a jerk!! She obviously was going through something – and took it out on you. That’s just…SHITTY. I’m so sorry that happened.

      I know how i feel when I see a person feeling awesome in their outfit – it makes me envious, and happy! It really sets me in a good mood. I bet if I had seen you rocking your new duds it would have made me smile. Get back out there – ignore the haters (easier said, than done, I know.)

    • Sara says...

      AY, I am truly so sorry you experienced that woman’s lack of humanity. She must say horrible things to herself if she was so quick to spew vitriol to you. What a shame to be her.

      You do you, lady. I bet that red polka dot dress is smashing on you.

      Xo
      Sara

    • M says...

      Hugs to you. People have said nasty comments about my weight (including my MIL) but what I have come to realize is that it is usually about them and their own insecurities. It doesn’t make it much better and no one should comment on another’s body, but it helped me feel worse about myself.

    • Adrienne says...

      I’m so sorry that happened to you.

    • Ali says...

      That person sucks. You’re awesome, don’t forget it!

    • Ro says...

      Ugh, that is the worst. I’m so sorry that person was hateful and disgusting.

      I try to use those moments as reminders that I need to be MORE seen, not less seen. Make room for me, lady, because I exist!

    • OH HONEY I’m so sorry what a BUTTHOLE! I bet your dress looked slammin’ please don’t let her ruin your fabulousness.

    • AY says...

      Thanks so much everyone for the kind words. I was really so embarrassed, I hadn’t talked about it with anyone, so I feel a weird sense of relief and comfort. And also, what a great reminder there are amazing people out there. COJ community, your incredible. xxoo

    • Tina, NYC says...

      AY, you sound lovely and red polka dot dress sounds beautiful. Please forget the ugly comments from that woman. I would like to personally tell her off for you. You are a goddess AY. Wear the dress again!!

      PS Boden, the British brand is amazing in that they care a huge size range and offer regular, petite and long sizes.

    • caitlin says...

      I am incredibly sorry that that happened to you. I can’t understand either why someone would think that is ok, because it’s clearly not.

      And you make a great point about brands stocking more sizes, and hopefully we can move towards just calling it “sizes” instead of “plus sized.”

      I hope this week is better than the last for you!

    • MeghanneTribe says...

      I am so sorry this happened to you, I’ve had it happen also 😥 It doesn’t bother me like it used to, and I’m so thankful for that.
      About that dress….polka dots are my favorite, where did you get it?
      I know you looked great in it, they were probably jealous!

    • Kelsey Miller says...

      Ugh, I’m so sorry! That is just awful and I’m sorry you encountered such a rotten person. I really hope this week is going better for you. And I’m so glad you enjoyed the piece. xo

  70. Lauren P. says...

    As someone who has just about always straddled the line between “straight sized” and plus (and who had that exact teenager Lane Bryant moment you mentioned at the top of your story!), I am overjoyed to see this post; curvy folx deserve just as much style consideration and intention as the rest <3

  71. Eva says...

    Love this article and more plus-size inclusive options in fashion and in articles! Often I’ll see a post about cute items and they are never size-inclusive. Would love to see more of this!

  72. Andrea says...

    If you DO need working girl clothes, Talbots has great options AND they have a plus-petite line. Land’s End also has good options for work, especially their ponte dresses.

    • Stacy says...

      Yes to both of these…..plus Talbots has great sales, so you can stalk what you want and then grab it on sale.

    • Wendy says...

      I would add that Land’s End’s Supima relaxed-fit tees are a great basic. I love their lightweight, silky, 100% cotton fabric and have a dozen of them.
      Also, fellow readers, never forget you are worth the cost of alterations! I have sleeves and pant legs hemmed, but also had a blazer taken in when I truly loved it, but couldn’t fill out the bust line. Buy quality basics that you can wear for years and have them tailored to fit YOU.

  73. Stephanie says...

    Great roundup!
    I would encourage everyone, plus size or not, to follow some of these brands on instagram. I feel like it is SO HEALING to see people of all sizes looking amazing and fashionable. It really corrects this messed up idea we’ve internalized that beauty = skinny, and that clothes only look good on one type of body.
    It has been such a joy for me to realize that looking fashionable is about finding patterns and silhouettes and fabrics that are exciting and make me feel great, and learning the art of putting different garments together in pleasing ways. My body is one of the things I’m working with when I create a look. It’s not a something to fight against or hide.
    Exposure to different bodies looking great on has been so transformative for me. I don’t even think I’ve seen many models with my exact proportions, but just seeing a wide range of bodies has helped me realize that style has nothing to do with shape or size. :)

    • Kelsey Miller says...

      ALL OF THIS! I am a HUGE advocate for using Instagram this way. It’s such a powerful method of chipping away at the beauty standards and unconscious biases baked into our brains. And I love love love your approach to personal style!

    • Joanna Goddard says...

      yes yes yes!

    • Stephanie says...

      Feel like I should add that I stole the idea from Lindy West! She wrote in Shrill about looking through images of fat bodies on Tumblr to stop herself from having a knee-jerk negative reaction (pardon my haphazard paraphrase!), and it worked! Exposure matters!
      I feel like that was the most practical, tangible advice for body acceptance that I ever read.

    • Erin G says...

      Yes!! Following Swimsuits for All on IG if life affirming every day.

    • Megan says...

      Yes!!! <3

    • Emily says...

      Yes! I am not plus sized, but certainly don’t look like a model. Just seeing the cover picture for this post made me feel relaxed and happy.

  74. Victoria says...

    JCrew also offer plus sizes up to 3x on their website. And what I love the most is that its not in a separate section called ‘Plus’ or ‘Extended Sizing’. Its just there with all the other clothes.
    Really glad you addressed the idea that Plus is somehow different or not normal. I love stores, who do have it in stock in their store, that just have it on the rack with everything else. I shouldn’t have to shop in a separate corner – be it the internet or the actual store.

  75. Grace says...

    Ahh this is so great! Thank you for this! I haven’t heard of Dear Kate, I will check them out.

    I literally screamed, alone in my apartment, when I realized Anthro finally got on the extended sizing bandwagon. All I’ve ever wanted is to be able to spend my whole paycheck with them!

    Now to gently badger my neighborhood Anthro into carrying extended sizes so I can try them on in-store.

  76. Mollie says...

    This is amazing. I would love to see a similar post for petite friendly brands! I really appreciate the term “size-inclusive” and am curious if you’ve come across any great brands that are particularly inclusive of smaller frames.

    • Erica says...

      This please! As someone under 5’1, it’s a struggle to find clothes that are made for a small frame (even though alot of brands have really stepped up). That said, I am also 32 weeks pregnant and finding maternity wear for a small frame is EVEN WORSE. Anything form fitting has the roushing for the bump starts way too low to fit my bump so it just looks absurd, maternity pants don’t stay up bc the bump-to-length ratio is off, and anything flowy just looks like a tent. The struggle is real.

    • Julia says...

      YES THIS!!! I am 5’2″ – been petite my whole life. And I’ve been disappointed lately to learn that “size inclusive” usually means “plus size.”
      And I’ve found that I am often shamed for being small and skinny… for example, at a clothing swap a few of the girls made some negative comments about my size after I tried on a pair of shorts that were too small for the rest of the girls but ended up being too big for me.
      I don’t think this even comes close to the level of criticism that larger people receive, but I think that smaller women are made to feel like they can’t complain because they should be happy that they are small… but negative comments about a person’s appearance are hurtful, whether you’re larger or smaller than people think you “should be.”

    • Rue says...

      My biggest petite pet peeve is when bra companies describe their sizes as “up to Whatever Cup Size.” I would *love* to see more than one company make “down to Small Band Sizes, in a whole range of cup options.” Anybody rocking 26AAA through 30C is basically up a creek in the current market.

      That’s the closest analogy I can draw between my clothing concerns and my boyfriend’s. He’s on the border of “straight” sizing (worst term of all time?) and plus sizing, while also being a short dude. He tailors all of his clothing, and faces that frustration many folks are familiar with, where a small shift in weight will exclude you from your favorite brands. I would love to see more men’s clothing cater to a full range of sizes, especially at price points lower than the whole “custom made suit” concept.

      When you can’t find clothes in your size, it makes you feel like you don’t exist, or shouldn’t exist, and that’s just the worst feeling.

    • Katie says...

      I’m so fascinated by this, as a tall person who sees a petite section — but never a tall section — in just about every store. I always envied petite people for this very reason!

    • Sasha L says...

      “when you can’t find clothes in your size, it makes you feel like you don’t exist, or shouldn’t exist, and that’s the worst feeling.”
      ^^^this.
      This is why it matters to show clothes that come in ALL the sizes. I’ve felt like, well, a weirdo, for shopping the children’s section, for actually just giving up on bras. My husband and I were invited to a family wedding that’s formal attire, and we’re not going, because (among other things) the thought of trying to find a full length cocktail dress (in my small town, because I’d absolutely have to try on) that will fit me, that I can afford, that won’t make me feel bad about my body, is just not worth it.

    • Grace says...

      Julia, I totally hear you that body-shaming happens to everyone. It really, really sucks! Something that really helped me understand the difference between body-shaming and systemic bias was @yrfatfriend on Instagram.

      She talks a lot about how thin women are sometimes mocked or told to “eat a cheeseburger” (which is obviously cruel and unacceptable) but aren’t denied medical care, clothing options, or jobs because of their size. It really reframed the whole conversation around body positivity for me, and I can’t recommend her enough!

    • Cait says...

      Katie, same here. I was 5’11 at 14 and had to shop in the men’s section at the Gap to find jeans long enough while my friends were wearing cute flared styles (it was the late 90s). While people may feel petite sections are limited, there’s still wayyyy more clothing for petites than very tall women and girls.

  77. Leah Hill says...

    Love this! A few on here I haven’t tried. One I would add is Mango Violetta.

  78. elizabeth r says...

    Macy’s (at least in Atlanta) has an amazing plus size section. Torrid can be a bit hit or miss for me but has some great stuff sometimes. I also discovered the brand City Chic due to Macy’s. There stuff is amazing and well made and super flattering. It looks pricey and is but the stuff lasts and also, sign up for their e-mails as they frequently have discount codes, often like 40 percent off! Also, EShakti has sizes for all, and you can even get tailored made to your exact measurements for a few bucks more. So good!

  79. Twyla says...

    I love that there are more fashionable options for those above a size 12, but I do have one qualm: this is great when you live in the US, but in Canada, its somewhat of a nightmare. Shipping alone can cost you upwards of $50 (never mind the 1.35 exchange rate), and if nothing fits, you don’t get that money back when you return the items. To all the retailers out there – Canada is truly an untapped market; make it easier for us to buy online!!!

  80. I love the linens and tunics at J.Jill. Bonus if you live in New England, they often have lots of discounted J Jill at Mardens:)

    • Alex says...

      Chiming in to say, JJill has been my plus-size go-to for years and years. I continue to support them because their clothes are great quality and great prices, and because they were there for me in the ’90s when no one else was.

  81. Kate says...

    Oooh, thanks so much for this! I’ve so appreciated the nods in the past few years on this blog to us plus size ladies (especially when many of Joanna’s favorite brands don’t even go past a size 12). But seeing this all in one place is so refreshing! Also, I had never heard of SmartGlamour or Ori, and I’m excited to check them out! Size inclusivity is good business!
    I think this is a great round up and also want to add for the cost conscious among us, Target has been really killing it in the plus size dept. the past several years!

    • Kelsey Miller says...

      So glad you dug it! And yes, Target has been great the past few years (and I especially love the collabs they do!).

  82. Colleen S says...

    My sister shops at Torrid for her clothes, and sometimes buys tops at Target. She tends to buy jeans only from Torrid, because she likes the quality better, plus she’s more likely to find items in her size.

  83. E says...

    I’m so happy more and more stores are recognizing that women are more than just size 0-12 and offering stylish options! My hope (selfishly) is the next revolution is not all women are 5’9″ or shorter!!!! Tall clothes! tall clothes! (chant it with me)

    • Cait says...

      YES. I am not plus size but felt seen when Kelsey talked about items actually being available IN STORE to try on. Even in stores with petite sections, which includes most department stores, JCrew, and Loft, they never have their tall sizes available in the store. Because sizes aren’t consistent even in the same brand sometimes (again looking at you, JCrew) I’m forced to order multiple sizes of the same style, try on at home, and deal with schlepping what didn’t work to the post office or store. Also, as someone with a size 11 1/2 foot, I wish shoe companies would realize that nature doesn’t recognize stopping at half sizes at a 10.

    • liz says...

      Agreed x a million!!!! UGH it drives me crazy how few offerings are available in tall. I feel like I hear people complain a lot about petite offerings but I’ve never once seen a tall section in a store, and the online offerings usually include a tiny tiny percentage of things that are available in petite and regular sizes. what gives?!

    • Pam says...

      YES. 11 1/2 is such a pain of a shoe size! Cait you are not alone.

    • Alexandra says...

      Yessssss, chanting …. It’s taken stores a long time to realize that not every woman is in the size 2-8 department, but we females do come in petite sizes, taller sizes and bigger and smaller sizes as well. I am in my late 40s, and when I grew up, I was 5’11” at the tender age of 14, and it was terrible; pants were too short, sleeves were too short – dresses were a big no-no as the waist was under my armpits and people can be so nasty when you don’t look like the average person, especially as a girl (and I still hear the comments, whispered, or more obvious, yes, I know I am tall, which does not give you the right to talk about it loudly in my presence). I totally appreciate size inclusivity, even though tall sizes are usually only available online. Thanks to CoJ for another excellent post.

    • Trish O says...

      i am also a tall. I wonder why the Gap has XXL in the standard length, but only go to a XL in the talls?

    • With you on shoes!! Mine are 11W and I have just given up and built myself quite the sneaker collection.

  84. Charlotte K says...

    This is a terrific resource. As an older person (61) than probably the largest target market for this post, I will also recommend Talbots, J.Jill and LL Bean although none of them have their complete lines in plus size.

    I still get annoyed when colors are suddenly limited to chrome yellow, gigantic horizontal stripes and black but rarely navy. And often, poor quality. And it would be SO nice if all brands/stores consistently offered these lines in retail stores, considering how many of us are shopping in plus sized ranges. I enjoy mail order, but every now and then I’d like to be able to run into a store and pick something up on short notice (and try things on).

    All of this is improving, but it still has a long way to go.

    • Kelsey Miller says...

      AMEN to that!

  85. Libby says...

    SO EXCITED to see brands like SmartGlamour and Dear Kate represented here. As a size 28 (4xish), I’m often so bummed out by plus size roundups like these because they generally only include brands that only go up to around a size 22 or 24. I’m working to advocate for more and more sizes by exclusively shopping at stores that carry sizes larger than what I wear–so I was thrilled to see companies who offer that represented here today. Thank you! Keep shouting them out!

    Another designer who is doing gorgeous work is Tamara Malas.

    • Kelsey Miller says...

      That’s awesome! And I’m so with you on the size-range disappointment in a lot of plus-size fashion coverage. It also drives me crazy when brands make a big to-do over extending their lines up to 18 or 20 and then call it a day. I was really excited to be able to write a round-up featuring designers with far more inclusive ranges — and I hope highlighting them will encourage everyone else to catch up!

  86. Emma says...

    And can I just say that not everyone who isn’t plus size has a small bust size! Loved this read!

  87. L says...

    thank you, what a great round up!

    I have found GREAT Plus size dresses, tunics, pants, sweaters etc at Marshalls lately, and at unbeatable prices!

  88. I love this round up!
    And yay for Dear Kate! Its woman-founded (owned too?) — started by a Brown University grad in Providence, RI. So near and dear to this local lady’s heart:)

  89. Liz says...

    “…but also counters the tacit message that those shoppers face on a daily basis: You are niche, not normal, and you shouldn’t be shopping out here in public like the rest of us. ” I let out a little tear as I read this bit. Thank you for this, Kelsey (and also, Team Cup of Jo.) It’s so, so nice to feel seen.

    • Kelsey Miller says...

      Oh, thank you, Liz. That means a lot. xo

  90. Christina M says...

    This is awesome! There are so many options out there and it’s a win for everyone. When I was in high school, although I wasn’t plus sized, it would have been so good for my confidence to see body shapes of all sizes. We’ve made great strides!

  91. Amanda says...

    Great round-up Kelsey!!! I’m considered “straight size” (sz 8) and love that plus sized women have more and more companies catering to them. I’m a huge fan of Gabi Gregg and love how she styles literally every outfit. SO CHIC. I’m swooning over the Premme wrap top and the ELOQUII wrap dress is GORGEOUS. Scouring the internet for straight size versions ASAP :)

  92. Leah says...

    Thank you for posting this! I bet you guys have been watching by Katie Sturino – she’s been working hard on getting the word of inclusive sizing to many labels. She just did a new collab with Stitch Fix – you can find her at @katiesturnio on instagram.

    Of these labels, I’ve always loved Loft! Their clothes are awesome.