Style

A Week of Outfits: Julie O’Rourke

A Week of Outfits: Julie O'Rourke

Julie O’Rourke, the designer of kids’ line Rudy Jude, lives in midcoast Maine with her partner Anthony and their son Diogo — plus, a baby due in October. “I love living in Maine,” she says, “But has its ups and downs, like anywhere else. The winters are really hard. By the end, you’re like, what are we doing here?! Then summer comes and there’s so much to do and eat. It’s kind of masochistic, but I can’t imagine living anywhere else.” Here, Julie shares six outfits she wore in a week…

A Week of Outfits: Julie O'Rourke

Cardigan: Lauren Manoogian, similar. Swim top: Nu Swim. Overalls: Beaton Linen.

These overalls are by Katie Beaton, who also has a kids’ line. I like when kids’ lines make women’s clothes. Little kids don’t have a shape — you’re making something for a potato, basically. So, when you scale those up to women’s sizes, the shapes become more amorphous things. I kept wearing these overalls and talking non-stop about how comfortable they were, and Anthony was finally like, okay, I get it.”

A Week of Outfits: Julie O'Rourke

Dress: Town Clothes. Hat: Blluemade. Backpack: Lotuff. Sandals: Valia Gabriel.

“I wear baseball caps a lot. The bigger the brim, the better. Plus, a hat makes an outfit, even a dress, feel rough and tumble.”

A Week of Outfits: Julie O'Rourke

Rings: Ursa Major, band and stone.

“My almost-three-year-old son Diogo thinks it’s a girl. There’s an old wives tale, where you put a ring on a string and dangle it over your belly. If it swings in circles, you’re having a girl; if it swings side to side, you’re having a boy. Maybe we’ll do that tonight.”

A Week of Outfits: Julie O'Rourke

Jumpsuit: Rachel Comey. Sandals: Beatrice Valenzuela. Tote bag: Palorosa Project.

“Last fall, I had a ‘missed miscarriage.’ My body didn’t know that I had miscarried, so I basically continued to carry a water sac. I thought I had the miscarriage in October but didn’t end up actually miscarrying until January. We had a crazy snowstorm here and I started having really bad cramping. I was like, it feels like labor, what is happening? I went to the ER and they were like, you’re having bad period cramps. I was like, I’m pretty sure that’s not what this is. But we went home. Then I miscarried the next day. It was such a hard experience with deep disappointment and grief. Being open about it helped. So many women came out and said that it had happened to them, too.”

A Week of Outfits: Julie O'Rourke

Shirt: Black Crane. V-neck dress: Everlane. Tee: Rudy Jude. Purse: Lotuff. Sandals: Beatrice Valenzuela.

“Tonight I was at a Memorial Day BBQ, and a woman in white pants came up to me; she was covered in bbq sauce and was like, how do you do it? I’m not a clean person, but I just paint over any stains. I use textile paint or even wall paint. It looks like you’re a cool monochrome painter. I got the idea from my friend Amy, whose mom would sew buttons over the stains she got. It was hysterical to think of this adult woman with random buttons all over her clothes.”

A Week of Outfits: Julie O'Rourke

Jacket: similar. Top: Rachel Comey. Pants: Rudy Jude. Sunglasses: Le Specs.

“These pants have big pockets, which are the best. They’re always filled with debit cards, my cell phone and cash. These sandals are incredibly comfy, too. I wear through shoes so quickly, but these hold up really well.”

A Week of Outfits: Julie O'Rourke

“When we took this photo, Anthony had just gotten a hair cut and came to meet us. He’d had long hair our whole relationship, but he recently decided to cut it all off. I was like, is this the beginning of the end?! Luckily, it was fine. I remember when I was 15, my dad, who’d had facial hair all my life, shaved his mustache. For a week, I couldn’t look at him; I was so traumatized.”

A Week of Outfits: Julie O'Rourke

Dress: Ilana Kohn.

“As a small designer, I try to buy and make eco-conscious brands. I shop only twice a year, borrow clothes (like the jumpsuit) and watch for sales. Still, I know it’s not financially accessible for everyone. I listen to the podcast How I Built This, which is about people who are creating something new. It’s good to push yourself to do something different, even if it’s harder. Natural dying is really difficult, for example — it’s tough to nail down colors and make sure they’re washfast and don’t fade in the sun. It’s scary to put all your eggs in a basket that no one else has tried, but it’s something I’m really passionate about.”

A Week of Outfits: Julie O'Rourke

Thank you so much, Julie!

P.S. More lovely women share their go-to outfits, and here’s Julie’s beauty uniform.

(Photos by Greta Rybus for Cup of Jo. Indoor photos taken at Judith.)

  1. Love Julie’s sleek style—so inspired by the fact that most of her wardrobe doesn’t seem like maternity wear. The cropped popcorn knit and white pants feel out-of-the-box and look super flattering on her!

  2. Mary Rachel Moore says...

    Julie is so lovely and her clothes are beautiful. I’m hoping to be pregnant soon, and I’d love to wear Julie clothes with a growing belly or without!

  3. Lynn says...

    love her style…hate the price points of the pieces… I don’t think I would buy a $400 casual dress even if I could.

  4. I absolutely love the last outfit and the little white dress. Congratulations to her and her expected bundle of joy.

  5. Ali says...

    Thanks for featuring someone’s style mid-pregnancy! I’m due in 3 months and am already running out of ideas, but this is inspiring me to take a look at my closet with fresh eyes (and maybe add a few new key pieces too).

  6. Carly says...

    Just wanted to mention it’s ‘natural dyeing’ not ‘natural dying’ :)

    • Veronika says...

      ?

    • LJ says...

      Ha, this gave me a stir when I read also.

  7. Amy says...

    Ethical, sustainably made new clothing is one thing, but even more sustainable and ethical is to reuse clothing that has already been made.

    Added bonus, it doesn’t cost a bomb. Also shopping feels like a treasure hunt rather than a chore… I haven’t bought anything new (bar underwear) for years, and don’t imagine that changing.

    • TC says...

      I’m with you on the sustainability part, but I absolutely hate treasure-hunting for clothes. I just hate shopping. And as a plus-size woman, I find it really difficult to find clothes in thrift shops that I actually want to wear. :\

  8. I absolutely loved hearing about Julia’s philosophies and seeing her effortless breezy style. I didn’t know Rudy Jude made adult clothing. Going to check it out now!! Painting over the stain is a genius idea too ;) I love that they use natural dyes.

  9. We love this! what comfortable and lovely momma style!

  10. Anna says...

    Thank you for sharing your story! I love all of your outfits!

    I would like to comment that a trigger warning before her miscarriage story would be very appreciated. I am currently pregnant for the first time and while not typically an anxious person, thinking about miscarrying, specifically a missed miscarriage, has been giving me anxiety attacks. Therefore I have been trying to avoid stories such as those. :(

    • Annie says...

      I agree! I just had a missed miscarriage a couple month ago, so I wasn’t really prepared to see it in a “week of outfits” blurb

    • Joanna Goddard says...

      oh my gosh, thank you so much for the feedback. while we always strive to work real stories into our posts — to show that everyone’s lives are full of ups and downs (not all polished/perfect), and to help people feel less alone and more in a community of likeminded supportive women — I see why you might want a head’s up about a miscarriage story. thank you again for sharing your feedback. xoxo

    • Becky says...

      a trigger warning? every blog post would have to feature one if a website was trying to make sure no one had to experience an ounce of anxiety over reading about someone else. it’s a little much.

    • Helen says...

      I can appreciate the ways in which might trigger new anxieties, and am sympathetic (having also had a missed miscarriage recently), but I think that there is something so refreshing for me to see these moments interpolated into more everyday discussions with such ease. I am grateful and heartened to know that other people have gone through it and appreciative of those who work to normalize grief and pain. Pregnancy and motherhood never stop creating potential points of anxiety.

    • amy says...

      i had two miscarriages last year, and i appreciate hearing other’s stories. it helps to hear women talking about their lives for better or worse, and makes me feel less isolated in my grief. i am grateful that this miscarriage story was featured and love the holistic honest interviews on cup of jo.

    • Lena says...

      With all due respect, it seems like a shockingly privileged luxury to expect that the tragedy and horrors that other women have NO CHOICE but to live through on a daily basis should be hidden behind warnings just to protect other women from having to think or worry about the possibility of same thing happening to them.

      Empathy is painful and uncomfortable. Some of us will never know the ignorant bliss of hiding behind curtains of warnings so you don’t have to be troubled with the pain we carry.

      Grow. Please.

    • Becky says...

      Different Becky writing in. I am curious how a warning would be worded to caution readers. If it’s too vague then no one would read it, if it’s too specific then would that be a trigger in itself? Just thinking out loud. Hard too make everyone happy.
      I appreciate how life events are woven into the story, not emphasized perhaps even normalized, to show how this can happen to anyone and help others heal.

    • A says...

      I had my first miscarriage 10 days ago and was so moved (and uplifted) by this story. I, personally, felt like it was a little gift – a message that everything might be ok. And soon!

    • Grace says...

      While I completely understand the anxiety that occurs in pregnancy regarding potential miscarriages (I have been there too), I agree with the other commenters: posts and stories like this are refreshing, encouraging, supportive, and, I believe, vital. I had a missed miscarriage (my second MMC) last month, well into my second trimester, and it was absolutely devastating. It still is. But I feel less alone when I read stories that are ‘out there in the world’ for everyone to read. Before my first MMC, I didn’t even know they existed – literally had no idea. I wish someone had told me so I could have been aware of even the possibility. I really am sorry that you’ve been so anxious, but these stories are helping women who have lived through a devastating loss and truly need this kind of support, who many not get it from anywhere or anyone else in their lives. Wishing you a safe and healthy rest of your pregnancy. Thank you, CoJ, for truly keeping it real.

    • Anna says...

      I’m so disheartened by the comments I received in reply to this! I’m glad that many women felt reading it a positive and healing thing to read; however, it *is* a touchy subject! I understand many thigs on Cup of Jo are, however, in a weekly outfit post it felt out of place and alarming. That was my experience with this piece and I am able to share it and voice my opinion and wish.

      For those who inquired as to how this could be addressed; It’s very common in pregnancy Facebook groups to write: “trigger warning, miscarriage story:” and then to tell the story. That way I could just skip it.

    • Anna says...

      It is also unnecessary and unhelpful to urge me to “grow. please.” No commenters have any idea who I am or where I am in my life journey. Therefore I encourage you to “grow” and not pass judgement on women you don’t know at any point they are at in their own journey. For me, at this point, my growth is coming from a different place. It is taking a lot of strength to not let anxiety carry me away during MY pregnancy and to learn to avoid things that cause me to worry. My growth is coming from learning to be a new mother and balance my anxieties. It is helpful for no one when you pass judgement. At another place and time in my life it won’t be a trigger, but at this point for me, and I know many others, it is and can be.

  11. Amber J says...

    Beautiful <3 Thank you for sharing maternity looks!

  12. Ro says...

    Oh man, I’m so tickled. Julie and I are twins. Get this: I also wear big “unflattering” overalls that my partner doesn’t understand. I too wear through shoes quickly. I feel fussy and annoyed whenever I have jewelry on. I love the podcast “How I Built This.” AND my partner JUST cut off all his long hair, which filled me with fear that I wouldn’t “know” him anymore. Haha. Just wanted to share so she knows she has a hair/overalls/jewelry twin. :)

    • Joanna Goddard says...

      that is so cute, ro!

  13. Abby says...

    I follow Julie on Instagram and I remember her posting about her miscarriage with graceful candor, not sugar coating her sadness and disappointment but also being inclusive of the specific somber aspect of going through that experience. I enjoy her writing style and humor in general but I just wanted to comment to say I appreciate that she was open in that difficult time and I hope it gives others comfort who are experiencing similar losses and difficulties. Best wishes for your current pregnancy Julie.

  14. J. says...

    I moved to Maine a year ago after spending my whole life in New York and it feels so weird sometimes! Portland is a wonderful city and Maine is beautiful but honestly I am often thinking, “Wait, I live here?? Why? I’m a New Yorker.” Reading about how much other people love it here is oddly comforting!

    • Joanna Goddard says...

      that makes so much sense, J. transitions can be so tough — my friends who have moved from place to place say it takes at least a year to feel settled. PS we’re coming to portland this summer for a few days! it would be fun to meet up! :)

    • emelle says...

      Can I please get in on this Portland meet up of New Yorkers?!!!!
      I’m originally from New York (although had baby steps of moving to other states before Maine) and my husband and I have spent the last two years building a home up here in Maine.

      I love Maine, but I have those typical New-Yorker’s-surprise moments, too.

      J. (and Joanna, too) I hope you’ll appreciate this quick story:
      The first time we went out in Portland I remember asking someone at a restaurant where another point of interest was. “Oh that’s all the way down in Old Port,” they said. I, of course, asked where the nearest subway station was so that I could get there and they were completely SHOCKED. There is no subway and the distance was maybe a 10 minute walk. ;)

  15. Anja says...

    Thank you for featuring Julie! I follow her on IG too and was so happy for her when she posted about her recent pregnancy. I even woke up my husband to tell him in the middle of the night. Great to see her here looking happy and beautiful. Sending Julie and every woman with a similar experience all the love!

  16. Rosa says...

    I love the look and feel of linen, it’s super comfortable. I loved each of your looks because their fresh and clean and comfortable looking.

  17. shopgirl says...

    How could ER say to a pregnant woman that she’s having bad period cramps???! I don’t understand.

    • Joanna Goddard says...

      they thought she had miscarried back in october, so they thought it was simply her period was returning. i know, such a tough thing to miss there!

  18. Andi says...

    Yes to Stasia! Her instagram acct is so inspiring!

    As a midcoast Maine resident, I was scouring the backgrounds in all the photos, too!

  19. EBK Riley says...

    Lovely pictures of the wardrobe and of Maine!

  20. Bridget Blood says...

    How I built this is such a great podcast! I learn so much and get super inspired. As a 23 year old, its so eye opening seeing where people like Ben & Jerry and Yvon Chouinard (Patagonia) were doing at my age. It makes it all not seem so silly. And honestly, I feel like I could trust Guy Raz with all my secrets.. theres just something about his voice!

    • A Martin says...

      HA! Yes! Even my kids recognize his voice from his other podcast, “Wow In The World.” Love Guy Raz!

  21. Katherine says...

    I had a very similar experience with a missed miscarriage. My very dirst pregnancy. It was so hard.

    • Katie says...

      Same. It’s the worst. It’s like your own body has gaslighted you.

  22. Kate says...

    How beautiful! My favorite week of outfits to date. 90% of my clothing is white/cream which I wear year round. I get asked all the time how I stay clean and while I am generally a tidy person, I just don’t sweat stains or marks. Especially with materials like cotton denim and linen, it is my opinion that those marks make the fabric more beautiful but I love the paint idea!

    • Eliza says...

      Isn’t one of the beauties of white stuff that you can be more cavalier with bleach? This is why I only buy white towels and sheets, but I guess with nice clothes you don’t want to be quite as liberal with the potent stuff.

  23. Hillary says...

    I adore following Julie and her family on instagram! They’re so fun to watch, her child is so precious and Anthony’s hand crafted homes are gorgeous. Thank you for featuring her!

  24. Jess says...

    I think Julie, as well as her clothing here and her beautiful children’s clothing, are lovely, but there’s something that is off-putting about the promotion of sustainable, ethically-made fashion being espoused by someone who is wearing entirely brand-new clothes. Maybe this is more of an ad? But to me, sustainability in fashion does not mean paying so much for children’s, or even adult clothing, but rather wearing what you have (or what other people have! used clothing is the best) or picking one special piece (for those who can afford it; not many people can) each season or year. What rubs me the wrong way is that the trend of conscious consumerism seems less about the consciousness and more about the consumerism; a push toward materialism from Instagram stars and bloggers who are supposedly espousing a minimalist vibe but are constantly surrounded by new things or selling said new things to their followers.

    • Meghan says...

      Yes.

    • Emily Hill says...

      I agree – She clearly is wearing new clothes and this sort of upends the whole purpose of this. Are these really her favorite outfits, or was it just dress-up at Judith?! It’d be nice to have seen this as a bit more down to earth and acknowledging that a blend of time-worn classic clothing can be just as conscientious as brand new, very expensive eco brands.

    • K says...

      hear, hear. i find the “regular” outfits she posts on her instagram much more interesting anyway!

  25. B says...

    Her style is lovely and her commitment to ethically made clothing is admirable. But I also wanted to thank her for her openness about her miscarriage. It can be an isolating experience and her candor may comfort another woman who is experiencing that right now. It is a generous act to share about a difficult experience. Wonderful that she will be welcoming her new baby in the fall.

  26. Rachel says...

    Best week of outfits yet! Thank you for featuring Julie and shining a light on ethical fashion.

  27. Andrea says...

    Yes, to Stasia! Her instagram account is very inspiring!

    Living in midcoast Maine myself, I was scouring the backgrounds of all these photos!!

    • Meri says...

      It’s Mackworth Island: You can see the Cousin’s Island power plant stacks in one of the last pics. I live a mile from there and know that place like the back of my hand!

    • Joanna Goddard says...

      yes! greta (the wonderful photographer) and julie shot these photos in portland. good eye, meri!

  28. joy says...

    I get how creating a capsule wardrobe of ethically source pieces can be financially feasible for an adult, but does anyone who isn’t swimming in money actually buy a $105 pair of jeans or $78 sweatshirt for a toddler? Even if you plan to have two kids, that’s crazy expensive for an item that they outgrow so fast.

    • SanDe says...

      Not to mention a $325 pair of casual sandals! The Rudy Jude pants were $285! I don’t think there are very many women who invest that kind of money in casual clothes. I get the whole sustainable thing. I get that supporting small business is important. But what I don’t get is why linen and other natural fabrics—and very simply cut clothes—have to cost an arm and a leg! That’s just not doable for most people—especially if you have a family.

    • Allison says...

      I have had many pieces last 2 or 3 years for my kids even through the crazy growth phase (mine are 3 and 7). The trick is to buy oversized and adjustable. So dresses are long, become short, then end as tunics. And sleeves and legs start out cuffed and slowly get unrolled. In my experience, the favourites are worn hundreds of times. I probably still wouldn’t spend $100 on kid jeans when I can find like-new pairs at the thrift store, though. Like adults, kids need fewer clothes than has become the norm and better quality to last through all the wear.

    • Allison says...

      My kids can get 2-3 years each out of well-made clothing before outgrowing it. While I probably wouldn’t spend $100 on jeans (easy to find at our local thrift store), I do buy them a few more expensive, ethical pieces each year because they last through hundreds of wears and still look like new. Just buy oversized. Cuffs and hems and adjustable waists and changing lengths give lots of growing room.

    • Louisa says...

      For me, even though my heart is with sustainable and ethical clothing, knowing I could ruin a week’s salary with an errant soup spoon would just put me on edge. I *love* that linen dress, but I know I wouldn’t be at ease wearing it. (And I couldn’t possibly bring myself to paint on it!)

      But I still love to see it – it’s such a different style from my own, and it’s gorgeous.

    • Kelly says...

      I always remind myself that buying used instead of new is a very ethical choice, and focus on that! For stuff that needs to be new, like underwear and shoes, I splurge on ethical brands, but honestly my Nisolos hold up so well that they’re worth it.

  29. Mary W says...

    Big pockets! Yes!

  30. Amy says...

    Has anyone mastered the look of loose styles on a busty frame?! I love her overalls – and I’d save to buy them – but I’m a DD and look pregnant or frumpy whenever I’ve tried something less tailored. I’d love examples or suggestions if anyone has them!

    • Ann says...

      The town clothes dress looks great on big busts, I’m an E cup!

    • Julie says...

      I’m an F cup and have worked out that the key is to go REALLY oversized. If something swamps you enough you can’t even see the boobs!! That being said, the smock dress she is wearing would be a no-no for me no matter how oversized. I think with the overalls you could pair them with a fitted t-shirt or something underneath and it might help!

    • Trish O says...

      I find it interesting that most of the sustainable lines only go to a size 10 or so. I am a 12 on my thin days…i could not even imagine wearing these brands pregnant…I don’t think most would fit me now. It is not just these brands shown here. Most sustainable brands are the same. Why is fast fashion still the norm? Well, sure, it is less expensive. It could also be because most US women don’t fit into anything else. Old Navy goes to a 20. Just a thought.

      These are beautiful looks, Hope Target replicates.

  31. Amy says...

    She is a goddess.

  32. Pip says...

    I love the insight into these women and their lives and their clothes! I appreciate comments about cost of clothes but until we all start buying ethical and small production run based items the prices will remain higher as they cost more to produce. Blame Capitalism folks! As the messiest eater and someone who has talked themselves out of buying several beautiful items over the years through fear of destroying them with stains from pasta sauce or whatever I am totally going to start painting over stains and marks and making something more interesting! Great post x

  33. Laura says...

    I love her aesthetic. It is so different from mine. It’s so interesting to see people’s personal style.

  34. Margalit says...

    Thrifting and darning, putting thought in and creating a capsule wardrobe of few but ethically-made and, therefore, not inexpensive clothing — all requires the most rare and most luxurious of resources, Time. I think one’s life (work) may have to be already somewhat congruent with these aspirations. That is said without any resentment; it is beautiful to see a different lifestyle and one of the reasons why I keep returning to this blog.

    • Joanna Goddard says...

      yes, i LOVED her line about swimming after her miscarriage:

      “I had a miscarriage recently and like so many have experienced, it’s this crazy mix of deep sadness and disappointment and grief. Afterward, when I was asked “What do you need?” I wanted to say “I DON’T KNOW” but actually I said, “I want to go swimming.” Because I did want to, but I didn’t know why. So I swam, hard and fast, in very cold water. And as it turns out I really needed this water. I really needed this full submersion into the deepest recesses of my emotions, to feel totally disoriented and far away, to pop up involuntarily and see that the world had not stopped and to somehow feel revived and a little more like myself before I had even become pregnant in the first place.”

  35. Melanie says...

    Thanks for the post with a pregnant mama! We’re expecting number 2 in August and I’m feeling like I need to up my sandal game now.

  36. Please do the pendulum ring trick as report back :) I’ve been getting very into pendulums lately! They are strangely magical!

    • Joanna Goddard says...

      we did it when i was pregnant with anton, and it swing side to side! :)

    • So interesting!!! I wonder why a straight line = boy and circle = girl….because in “pendulum language” (lol) generally a straight line = no and a circle = yes. (Though pendulums adapt to each individual, in theory…)

      So you can literally ask your pendulum questions and it will say yes or no. (I know this sounds crazy, but it’s actually kind of fun.)

      Anyway, I don’t have any kids yet but I’ve done this certain “trick” with the pendulum literally 20 times and I always get the EXACT same results with the number of kids I will have and gender of the kids. I’ve done it over the course of a few months…with different pendulums (first I was using the hair/ring trick then I got an actual pendulum made of a stone) and it’s ALWAYS the same.

      Even if it’s totally wrong—the consistency alone is crazy!

  37. I love Rudy Jude and Julie’s look is just spectacular.

    I have a little naturally dyed accessories company, and I can attest to the challenges of working with plant-based, eco-conscious colorants and materials. She’s created a beautiful line of clothing, and while I do think it’s a teensy bit excessive in pricing, I can completely empathize with trying to find the balance as a maker.

    Also, I would live in those linen overalls. All day; every day; overnight, too. They look like magic.

  38. Lauren E. says...

    I am beyond jealous of women who look chic in amorphous, white linen pieces. I swear I look like a lumpy blob and then I sit down and the subway and I have a gray/brown butt for the rest of the day.

    All that is to say I am super jealous of this entire wardrobe.

  39. Betsie says...

    Julie is lovely! But oh, midcoast Maine!

    My husband and I just moved to California after years in the Boston area, and I feel about Maine the way others must feel about lost lovers. Anytime I hear it mentioned, my ears perk and my heart flutters. Should we have moved there? What could have been? Will I ever cross paths with Maine again?

    • Joanna Goddard says...

      same!!! i feel like it’s a parallel life that i’m living :)

    • sarah says...

      Love this description — same here! My dad retired and moved from Atlanta to midcoast Maine with his wife a couple years ago, and they love it. My husband and I have thought of moving there too, but the winters are so so cruel. When we visited my dad last winter, there were two huge blizzards the week we were there! But other than that, Maine seems like the perfect place to live. It’s always there in the back of my mind. Maybe someday.

  40. Laura C. says...

    May I like this post and all of its comments?
    Linen forever, I wish I could afford a closet full of white and blu linen for the whole Summer. Oh and those sandals. And mainly: The New England Coast.

  41. Liz says...

    While I hear and sympathize with those who think ethical clothing is beyond their budget, I think the idea behind the ethical clothing movement is to buy less overall — saving up for a single item (that is made in a way that doesn’t destroy the environment + hurt people and will last years) maybe over the course of a couple of months is preferable than buying a multiple items every season from harmful fast fashion sources. The west’s addiction to shopping, always having “new things”, and keeping up with trends is destroying the one planet we have. Obviously this isn’t perfect– if you need something asap and don’t have the budget, this could be a conflict. But the idea that everything should be available to consumers cheaply and quickly is something that is a modern concept and something I think we need to challenge.

    • Samantha says...

      YES!!! Buy one, really well (ethically)made sweater instead of 3 or 4 cheaper ones.

    • Yes to this!

    • Audrey says...

      Couldn’t agree more! I have found that I take better care of the items that I spent more money on as well, versus treating them like disposable items when they get a stain or a button falls off etc… In the end, I have spent far less buying fewer/better things. And purchasing really nice items at consignment stores is a great way to make buying ethical a more affordable option.

    • Rachel says...

      Yes. 100%. So well said.

    • Kristian says...

      First, I love this woman’s style, even as far from my own as it is, and really apperciate you posting maternity style.

      However, possibly the most interesting part of those post has been the comments and their discussions on ethical brands and their price points. The blog Selfless Styled has some very thoughtful (and nonjudgmental!!) pieces about the fact that being able to afford buying ethically produced clothing (or other items) is a place of financial privilege (i,e, yes, you buy less but for some people, they already don’t buy much and aren’t able to afford XYZ). On the flip side, she also candidly talks about ways to take steps to being a more conscientious consumer at any income level. You can find Ellie’s writing here: http://www.selflesslystyled.com/start-here/

    • Jane says...

      I would really love to find a resource for ethical clothing that also LASTS! I don’t mind paying more and having less. What I mind is paying much much more for ethical clothing and then having it wear out at the same rate as something from Old Navy.
      Does anyone have sources for ethically-made wardrobe basics that last year after year?

    • Trish O says...

      Wish the ethical brands would make clothes in larger sizes. If the brands really are about getting less, ethically made, items they should consider making clothes over a size 10. Love how these companies always list an XL on the oder page, but it is always out of stock. So either they go fast…or never had any. Many times the XL, based on the listed size chart, is only a 10/12 or so, I am a 12 on my thin days…don’t see much on this that would fit.

      Target and Old Navy make larger sizes so many women have no other choice.

  42. Kiley says...

    Thank you to Julie for sharing her wardrobe, but also her miscarriage story. Experiencing a miscarriage can feel so isolating, especially when friends and family don’t know what you’re going through. It’s been strangely healing to hear from the online community on the subject, so thank you!

    • Morgan says...

      Seconded. The more we share our stories, the less alone we feel.

    • Meg says...

      I am going through a missed miscarriage right now. I found out last week that our baby had stopped developing, but I’m still waiting for my body to figure it out. The more I hear from other women who have been through this, the more I know that I will come out okay on the other side. Doesn’t make this heartbreak any easier, but there is comfort in knowing that I am not alone.

  43. Diana K. says...

    If you read closely you can see that she’s investing in independent designers that value ethical textile production. I’m sure H&M has some similar linen styles, if you’d like to get the look without the ethical transparency.

  44. JP says...

    Julie’s the best! So jealous of her hot Portuguese hubby and cute cabin life.

  45. Mel says...

    So dreamy. These photographs transport me to Maine! I love her style and vibe. Thanks for picking someone off the “beaten path”… she feels like the East Coast version of Jamie Beck!

  46. Emily M. says...

    I’m 16 weeks pregnant and it’s so nice to see another pregnant woman who has no interest in body con.

    Julie’s story also highlights the importance of sharing our stories of difficulty, which can be so common to women’s experiences. Pregnancy isn’t sunshine and roses. It is beautiful but it can also be hard, and I believe that we must work to create balance in the way that we share our stories.

    xo

  47. Alison says...

    I was so excited to see another Julie O’Rourke article on CoJ! I love her style (fashion and life)!

  48. Becky says...

    I have held on to so many jeans, tee shirts and shorts with paint stains on them that they are mini pieces of art! I can’t possibly throw them away I love them even more! If you are an artist it is part of the lifestyle I say!
    I love to see the Portland scenery. We go as often as we can, a short two hour drive from where we are now. My husband and I are hoping to move up there (from boston area) by the end of the year.

  49. Anne says...

    How is she so pregnant if she miscarried in
    January?! (Reassuring!)

    • Joanna Goddard says...

      yes! she got pregnant a week and a half after her miscarriage!

    • Amy says...

      It took me over a year and a half to get pregnant the third time, and then it was an early miscarriage at 6 weeks. However, I became pregnant with my fourth pregnancy within a month! Being my third full pregnancy, I showed very quickly.

    • js says...

      This is actually pretty common. You are VERY VERY fertile right after a miscarriage, so the desire to want to hold off on trying again is understandable but isn’t necessarily the best idea fertility-wise.

    • Anne says...

      All this news about having a successful pregnancy immediately post miscarriage is so helpful and reassuring. Thank you all for sharing!

    • Lilly says...

      I also got pregnant a month after my miscarriage.

    • Cate says...

      I also had a missed miscarriage in March of this year. My doctor had some concern for a possible partial molar pregnancy so after my D&C, I had to have weekly blood draws to follow my hCG levels. Not only did I have the pain and disappointment of having a miscarriage on my first pregnancy, but also I was so disheartened and frustrated that we couldn’t start trying again until my hCG went down to zero which took almost two months. I was having regular cycles again and knew I would be fertile, but we couldn’t take advantage of that time. Weird to see pictures of her bump when I would have been due in October as well. Here’s praying for a healthy pregnancy soon in the future.

    • Trish O says...

      I was also pregnant very fast after I miscarried. That baby boy is now 16 1/2. If i had not had miscarried, I would not now have Alex. I have not thought about that in a long time…It is a strange mix of joy about the son I have and loss for the little one that was not born.

    • Christina says...

      My boyfriend (32 yrs old) is the baby who was conceived in the month after a miscarriage. Incredible! His mom still talks about it with awe and gratitude.

  50. Stephanie says...

    I love Anthony’s jacket! Where is it from?! Thank you!

    • Joanna Goddard says...

      i’ll ask!

  51. jillian says...

    She lives somewhere near me…and I feel like she’s a fantastical, mythical creature, because I never see her at the grocery store or post office, or any of the gross, mundane places I always have to go. So cool to see my Maine in this context, on your site.

    • Cait says...

      Social media is the strangest, I live down the road from the lincolnville general store and saw her husband and son recently, and I was like huh how do I know these people, and voila it was instagram.. Maine feels so so small all the time.

  52. Caitlyn Kady says...

    I love this one!! My style is totally different (except for the fact that I’m trying to buy ethical clothes – mostly secondhand because it’s how I can make it work budget-wise), but I’m also due in October. More maternity outfit weeks, please! These shots are gorgeous – especially along and in the water. I’m so sorry about your miscarriage, Julie. Although it turns out I have not experienced an actual miscarriage, the beginning of my current pregnancy seemed over before it began – we believed we had lost the baby for an entire week before going to the ER for a shot (due to my blood type) and finding a healthy heart beating away. It has very much put the last 22 weeks into perspective as a gift.

  53. Meghan says...

    I love this, even though I’m not currently pregnant. I feel like this could be a similar series to motherhood around the world – a week of (cool) mom clothes-pregnant, recently postpartum or hanging with your kids.

    • Angela says...

      Love this idea! I am currently pregnant, also due in October, and would love to see a series like this (especially cool maternity/post-partum clothes).

    • Kristina says...

      yes to more “hanging with your kids” clothes! : )

    • KL says...

      Responding to Angela below: Also due in October! Wow, there’s a lot of us in this thread!!

    • Rebecca says...

      Definitely want to see recent postpartum style stories. It’s a weird time to dress your body-I’m there now!!!

  54. This may be my favorite week of outfits yet. Linen neutrals forever!

  55. Claire says...

    Nice! I always crave white in summer. I like her paint trick, and the layers, and the little pops of red and orange. All best wishes to her and her family.

  56. Sarah says...

    What a timing! Only two days ago I went into a rabbit hole (or stalking trip?) again, re-reading the remodelista posts about their gorgeous home, julie’s beauty uniform on this site, and her instagram. So inspiring! And so great that you feature a pregnant lady for the week of outfits :)

  57. Jessica Riedy says...

    I want her style! Very lovely!

  58. Liz says...

    Yay for sustainable/ethical clothing!

  59. Sadie says...

    Wait … she PAINTS over stains on her white clothes? Does it look like you have paint on your clothes? Does it really work to cover stains? I MUST know!

    • Joanna Goddard says...

      yes, she says you can see the paint — she uses whatever white paint she has, she doesn’t match the color exactly — but she loves the effect of it, and says it feels like she’s a painter. such a fun, offbeat way to handle stains!

    • Cait says...

      Another awesome idea would be darning over it with white Sashiko thread!

    • Rachel says...

      So many good ideas! I have a white cardigan that I recently noticed is stained, but otherwise still perfect! I’ll have to try one of these ideas!

    • Aya says...

      I’ve also gotten into the habit of dyeing things once they’re too stained or if I grow tired of it. I figure I have nothing to lose if something is languishing in my closet, so I just experiment with dyeing and often it gives a piece new life. I’ve long avoided light colors (especially since I have a toddler) but now I go for it. I enjoy it white and have lots of options to dye one day!

    • Joanna Goddard says...

      cait, i love the idea of using white Sashiko thread!

  60. Noelle says...

    I love that second to last photo of her standing in the water. Amazing portrait!

  61. Sarah says...

    i follow julie on instagram AND I LOVE HER. she is funny and open and honest. thank you for featuring her here.

  62. Annette says...

    Her style is lovely, but her clothes are so expensive! Could you feature another week of outfits with affordable clothes? Thanks!

    • Joanna Goddard says...

      yes, for sure! we try to feature a mix of budgets, careers, body shapes, fashion philosophies, etc. more coming up for sure! thank you so much xoxo

    • I would LOVE a week of outfits featuring Stasia Savasuk, who focuses on congruent style and thrifting: http://www.stasiasavasuk.com

    • Kat van der Hoorn says...

      I love that she highlighted ethical makers. Her clothes are expensive not because of the brand names, but because they focus on ethical manufacturing practices that allows makers the dignity of a living wage and often materials that aren’t incredibly destructive to the planet. Much of the time, “affordable clothes” are only affordable because people live in terrible conditions to make them with materials that are designed to fall apart after a few wears. There’s so many ways to get ethical, designer clothes for much lower cost – check out selltradees, selltradeslowfashion, and noisaf.bazaar handles on ebay, as well as poshmark, ebay, and tradesy. Please keep up the focus on ethical design Joanna – it’s an amazing way to lessen our impact on the planet while still looking gorgeous!

    • Cynthia says...

      Yes! Ethically made clothing is a wonderful idea, but it’s beyond my budget and the budgets of others. I’m really upset when I fall in love with a garment that I could never, ever buy. Even fast fashion will last if properly cared for and kept out of the drier.

    • Anna Castellano says...

      Kat Van Der Hoorn is right on point. Hear! Hear!

    • Katherine says...

      I second Stacia! I adore her spirit and soul, she’d be a perfect candidate for a week of outfits. Her business is Style School, which is so inspiring for me, even though I’ve never been through the class myself. She’s my thrifting sister from another mister.

    • Alicia says...

      I also am similarly (genuinely, non-snarkily) confused about how the average middle-class person fits a $1300 backpack into their budget. What am I missing?? Would you consider doing some similar short pieces about how different people think about their budgets? I know it can be deeply personal and private (it may be hard finding people willing to share), but I don’t think we talk enough about it! What are the different things people decided to save and splurge on?

    • Joanna Goddard says...

      yes, alicia, that sounds like an amazing series, and we’re excited to work on more finance posts. fwiw, julie is friends with many other designers, and she said that the deisgner from lotuff was her college roommate, so i’m sure she knows about sales or might get a discount. lotuff is super beautiful, well made and a great investment, and they have good sales if you keep an eye out. hope this helps!xoxo