Vintage Ads

I think here author did a great analysis about topic..Great efforts shown..Keep working and posting!!

Awesome collection of ads. I really love the styles from back there – also, I love how some things are much more direct/witty. Makes for good advertising.

Wow, these are ridiculous! Such a great (I say great in the sense that they are enlightening) insight into that era!

some of us are commenting on how ads today depict men as dumb and idiotic but when i wondered to myself if my boyfriend or dad are offeneded i came to the comclusion (assumption) that they probably are not and when I searched for the answer as to why that is I concluded that maybe because men have a long held history behind them telling them that they are strong and dominent they don’t even realize this is happening. Or maybe if they are being seen as dumb at home, it is still a woman’s world to them. if men were portrayed as being subservient to women in the work place there would be much more of an uproar from them about it.. and in the same vein women had a long history of this type of stereotype behind them and look how long it too us to stand up for what we wanted and went against these roles.. and we very obviously still are.

I love me some canned soup, ketchup and a vacuum but DAAAMN!

sexism isn’t completely dead, these articles are proof – http://www.marketingeye.com.au/blog/10-things-a-man-should-do-to-be-more-successful-in-business.html

and

http://www.marketingeye.com.au/blog/how-a-woman-can-make-their-man-more-successful.html

A lot of “vintage” ads are fabricated, but I’m curious, how did you verify their authenticity? I still hear these sentiments about gender “differences”, softened up a bit. In church today, someone said, “I guess it’s good that more women are finding success in the workplace, but I won’t get into that. It remains the sacred duty of men to provide for their families–food to eat and a roof over their heads. Men need to prepare to be providers.” He wasn’t TRYING to be offensive, but I interpreted his words as, “Men are inferior at family care and belong in the workplace where their skills can be useful, whereas women should find a good man to depend on and stay home to fulfill their life’s purpose, as GOD intended.” Each family must find the dynamic that works for them, and adjust as circumstances dictate, I say. These kinds of ads are funny, until they feel terribly relevant to views on gender today.

Not sure if it is true or not, but I did read that it appears many of these ads are altered. So I’m not sure how accurate they all are. Not to say that advertising back then was not demeaning to women still. But I don’t think we’ve come very far. It’s just packaged differently. Other posters have mentioned ads nowadays making men look stupid. I’d also have to mention the hyper sexualization of women and girls in advertising now is everywhere. Look at how many ads only show female body parts in sexual ways, not even faces and relate them to objects like cars and alcohol. There was a viral video awhile back about that trend and it made me sick. I love fashion and beauty like many women, but often times the ads go too far. I think generations after us are going to shake their heads the same way we are doing at the Mad Men era.

Didn’t mean to be anonymous – the last comment was mine.

This is a brilliant topic to open up, Joanna. I’m reading the comments and I’m fascinated by the reaction based on age of the commentator. My grandmother, and actually my mother, frankly, as she was born at the very beginning of the baby boom (1946), lived these kind of relationships. To be honest, it’s why I was turned off marriage. I’m forty-two, and in a great relationship, but at the age of ten I’d already decided that marriage was a bad deal for women based on what I saw my grandmothers endure and my timid mother choose (to live through her husband). Obviously, things are different now for a younger generation of women, and even to some degree for mine, but it has left a sour taste in my mouth that I’m only now coming to terms with. (As someone above said, this stuff isn’t funny – some of us are “effing messed up because of it.” :)) I have no regrets, but I am conscious of how what came before has shaped my life and my choices.

One thing that is very interesting to me is that I’ve seen a shift during my career. I work in a male-dominated profession (I’m an economist/statistician). When I started out, in the early 1990s, the older men who were my bosses were on the whole a bunch of chauvinist jerks. Thankfully, as the leadership has gradually shifted and women have achieved more scholastically than men in many fields in the last twenty years, I have seen women gain greater respect and appreciation in both my field and in my office. I can confidently say that I don’t face much of a glass ceiling in my career anymore. Whether or not I’ll choose to take the leadership is another matter (there’s more to life…).

Wow, ads have come so far! Compare those ones to the ones nowadays… big difference for sure! x

Kate {Something Fabulous}
http://thesomethingfabulous.blogspot.com

That last one is creeping me out!

♥ sécia
http://www.petiteinsanities.com/

It really is incredible!

Absolutely love the blog! just added you to my follow list, can’t wait to see more updates!

Hope you find the time to check out mine!

door251.com

@anon 12:14 Yes I agree with you that women do have to “fight for the right to use contraceptives”..I mean I go to planned parenthood to get free birth control, because I make 300 a week and can’t afford it, also I don’t use it as prevention of pregnancy, but for my cyst, because I would get very heavy per. and BC helped control that and I no longer suffered from loosing too much Uterus lining, which the cyst increased…Just imagine the women who have to pay the co-pay or full price of BC! However, I have to admit we do already have a lot in AMERICA, we have condoms, we have plan b, the abortion pill, we are most favored in the court of law when it comes to divorce, rape, and child custody. We have battered women shelters, we have more donations and awareness for breast cancer. Men on the otherhand don’t really have anything except for condoms when it comes to pregnancy prevention, where is the male bc?? and as for divorce court, or child custody they don’t get custody, instead they have to pay child support,they almost never get the option of having to raise their kid and the mother pay child support. Men don’t really get too much prostate cancer awareness. Men don’t have battered men shelters, (now before you ladies/men start laughing) this applies to the gay men who have been beatened to a pulp by their partner with no where to turn to..actually it doesn’t even have to apply to only gay men, I’ve seen civil cases of straight men being beatened by their wives or teenage daughters, very upsetting stuff actually. Don’t pretend that women are frail and weak because they aren’t, there were women in the Soviet army that used BIG GUNS and actually FOUGHT and kicked ass just like any guy. Girls in the Israeli army used AK47s in combat. Just remember who gets drafted in the war in America. The disposable males always.

Wow.

These are fascinating. We’ve come a long way, but still have a way to go. Love your blog, Joanna.

To the poster who commented about how the Kenwood ad appears to be from the mid-1990s – no, it’s from 1961, 51 years ago.

(It’s true the people have a fairly timeless look to them, but the model of the mixer tipped me off – clearly circa 1960s or 1970s – so I did a little digging and it’s 1961.)

I’m not making any comment about how far we have or have not come… just as someone who graduated from high school/started college in 1995 and really feels like it was yesterday, I KNEW that was not from the mid-90s.

not to be a total buzzkill to the first poster/everyone else who thinks we have come so far, but we currently live in a country where women are having to FIGHT for their right to use contraceptives, to have health care that is on par with men, in both cost and quality. where women are subjagated in shows like mad men, and relgated to positions of power within politics based on how much they appeal to repressed republican men (bachman and palin, i am looking at you) while women who have worked hard and thought hard and been of service, but perhaps don’t play that game are laughed at for their ankles.

i know that our advertisments today are not so obviously sexist, but it is still there. america has not changed fast enough, we have men running for political office on the strength of how much they will repress the rights of women once they are elected. these ads are nothing, compared to that.

disclaimer: i did not have time to read every comment on here, just was horrified by the first few that seemed to think this is in our distant past. nope!

I feel like there can’t really be any constructive dialogue in these comments because most of the women here, excluding the ones who have replied to others, are choosing to ignore a topic that is actually a real issue in today’s present time. I’m not talking about the peeing in front of your husband, but of MEN’s issues AS WELL as WOMEN’s issues..First of my grandmother a hispanic women immigrated here in the 40’s and she had a job selling fruit and was treated like s***t by the very same women in these ads…Women back then DID have the option of working let’s not forget that.

These adds are amazing! It kills me that it sounds as if women only want appliances for Christmas! Also, i think choosing to maintain some privacy in regards to peeing, etc., is not being repressed or ashamed. I don’t think we have to share every bodily function with one another. Privacy and gentility can be a good thing. Each to her own.

I’m happy that women have made so much progress since those years. These ads are outrageous!

Teach your children well.

@anon 8:48 I totally agree with you! I am a woman too and am seeing a downward spiral!
@anon 4:22, I know right! wtf didn’t we pee and POOP in front of our parents at one point geeze, the very same parents that we would become with our spouse in the future! Pooping yeah that’s a little too far, but t PEE and farting who the hell cares. all the girls I know fart and burp in front of the bf’s its just normal, y hold it all in and be bloated all day..

this is a computer…you got me:) so nice:) thank you
here is some question for today:) http://marketamedas.blogspot.com/2012/03/what-you-gonna-do-today.html