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13 Questions for a Bra Whisperer

13 Questions for a Bra Whisperer

For something I have worn every day since I was 12, I actually don’t know that much about bras. Some of mine fit oddly, a few are (way) past due to be replaced and I could use advice on proper washing strategies. Are you in the same boat? I recently sat down with Heidi Zak, co-founder of ThirdLove, an online company based in San Francisco that’s changing the game on bra shopping. Their site makes finding the perfect bra easy, friendly and even fun, so I was curious to hear her wisdom…

13 Questions for a Bra Whisperer

Do you remember getting your first bra?

How could I not? My mom, grandma and I went to J.C. Penney and it was hugely embarrassing. I remember standing in the dressing room with the woman measuring me — super awkward.

What’s the most common mistake women make when choosing a bra nowadays?

Many women have never (even once) been professionally fit for a bra — more than 50%, according to a survey we did — so it’s no surprise that so many of us are wearing the wrong size. I was wearing a bra that was too big for decades! It’s easy to fall into a rut where you find a size that works and just keep wearing it forever. But, women’s breasts change size at least six times over the course of their lives because of pregnancy, hormonal differences, weight changes and other factors. If your bra starts not feeling right, trust yourself. Our fit finder quiz came about because we wanted to help women find their exact size from home. We’ve seen that 60 to 70 percent of women who take it end up with a size they never knew they were.

Is there a right way to put on a bra?

Yes! Two things make a huge difference in how your breasts sit in your bra. The first is the ‘scoop and swoop.’ (Watch this video to see how to do it.) Basically, you lean forward a little, reach into your bra and scoop each breast up and into the cup. It takes half a second, but your breasts will feel and look so much better.

What’s the second thing?

Women often forget to adjust their shoulder straps, but you can’t just take your bra out of the shopping bag and expect it to fit properly. You want the straps to fit snugly but not tightly, so you have the lifted support you need. (You can do it yourself in front of a mirror or have a friend or partner help.). After several wears or washes, your straps will loosen again; you should adjust them every month and it will make a big difference in how your bra feels and looks.

10 Questions for a Bra Whisperer

How should you adjust the back clasp?

People are sometimes surprised to hear this, but you always want to start wearing a new bra on the loosest hook. If you need to wear a new bra on the tightest clasp for it to fit, the band size is too big. The clasps are simply there to let you adjust your bra as it stretches over time. It should be snug on the loosest hook when you first wear it. Then, every two to three months you’ll move to the next clasp.

How often should a woman buy a new bra? I’ve had some for ages.

Everyone’s had that moment: You look in your bra drawer and realize you don’t enjoy wearing most of what’s in there. If it doesn’t fit, isn’t comfortable or you haven’t worn it in past year, you can say goodbye. You can donate your bras that are lightly used so other women can use them.

Is there a bra style every woman should own?

I would narrow it down to three styles. First, an everyday T-shirt bra in a nude shade that matches your skin tone so it disappears under clothes. I also think every woman should invest in a strapless bra for certain dresses and tops. Finding a perfect one is like finding a pot of gold. We spent years developing ours so that when you’re wearing it, there’s no need to tug. Finally, every woman deserves a lacy bra. I wear our lace balconette all the time because it’s beautiful when you see a hint of it under a top, yet still so comfortable. It’s one of our bestsellers.

13 Questions for a Bra Whisperer

Are there any fun styles to consider if you’re really going for it?

Totally. A sleep bra, which is insanely comfortable for lounging around on the weekend, and a special fashion bra, like a satin piece.

What’s one of the biggest things you’ve learned from your customers?

Being a relatively new brand that’s only online, we’ve really listened to what’s important to women and we’ve heard, for example, that people want lots of different nude shades, so they can truly personalize their bra with their skin tone. Now we offer The New Nakeds in five different shades. The response has been tremendous.

13 Questions for a Bra Whisperer

What’s next for ThirdLove?

We’ve always offered half sizes, but we have 17 new sizes launching this spring, including bands up to size 46 and cups through H. Ultimately we’ll have more than 75 sizes, which will be the largest range of any brand in the world. Our goal is to make it so you don’t even feel the bra you’re wearing. Our bras have padded hook-and-eye closures and no scratchy tags (the size info is just printed on the band) so they really feel seamless. The best compliment we could get is that a woman forgot she was even wearing her bra. If you’re thinking about your bra, it’s because it’s bothering you.

OK, I have an embarrassing question to ask you.

Yes… are you cringing?

Haha, yes! How often should we wash our bras?

If you wear them repeatedly, every two weeks is the minimum. Here are a few tips: Never, ever put your bras in the dryer. They have at least 35 different components (they’re the most complicated piece of apparel you own), so treat them gently. If you have time, hand washing bras is great. But, to be honest, I just put my own bras in the washing machine inside a zippered mesh bag. Hook the clasps first, wash them on cold and delicate, and then hang them to dry.

Also, do you have any tips on how to pack bras?

The worst thing you can do is fold your bra in half and push one cup into the other cup in your luggage, and yet that’s what most of us do! It indents the cup and crushes it. When you pack your bras in a suitcase (or put them into your drawer at home), they should be laid out straight, nested one on top of each other. Put them at the top of your suitcase. Then, take underwear or socks or other soft items and stuff the cups to support them.

13 Questions for a Bra Whisperer

Now that you’ve worked so closely with bras, do you notice them everywhere?

I’m like a bra whisperer at this point. I can guess people’s sizes. Friends will tell me theirs, and I’m like, ‘Nope, that’s not your size.’ Once, when I was traveling in Texas with my husband, a coffee shop barista leaned over the counter and said, ‘I know this is super random, but I see you’re wearing a ThirdLove bra because I recognize the strap. Aren’t they the most comfortable bras you’ve ever worn?!’ She made my day.


13 Questions for a Bra Whisperer

Thank you so much, Heidi and ThirdLove. Your bras are fantastic, and we highly recommend them to anyone looking for one!

(Photos by Christine Han for Cup of Jo. This post is sponsored by ThirdLove, a business by and for women. Thank you for supporting the brands that support Cup of Jo.)

  1. Janice Stockwell says...

    I purchased a third love bra for a special occasion. I had a dressy dress that looked a little odd across the bust and the third love bra straightened that all out. So my dress looked great as mother of the groom.
    However now that the occasion is over I’ve tried wearing that bra for everyday and it’s just not comfy. I don’t love underwires and I have flab underarm spillage because I am somewhat chubby. I don’t think I will purchase another unless you can identify the problem.

  2. Great bra & fit until it’s washed a few times. The bra material just doesn’t wash well. I hand washed & hung it dry but the cups now have small indentions. Can no longer wear it! For the price. ..VERY disappointed!!!!!

  3. I’ve never heard about the scoop and swoop technique until I read your post, but I think it’s great advice I should try out for myself! I’ve also always wanted my breasts to look a little perkier and I think I should do just that by doing this technique and also adjusting my straps for even better support. Thank you so much for this post!

  4. Frances Heffner says...

    I am forever looking for a 30C bra and was shocked to see JCPenney starts at a band size of 36. Why is that? There are plenty of petite women who aren’t flat chested.

  5. JosephineBraitman says...

    Do you offer an unpadded bra?

    • We currently do not offer unlined bras, but we’d be happy to notify you if this style is to be available with us in the future. If you are interested, please send us an email at hello@thirdlove.com.

      Thank you!

  6. Antonella Tamer says...

    Hi. I ordered two bras in a 34E after answering all the questions. Love the soft fabric. Feels great. Only problem I have is after wearing it for a few hours the underwire starts to kill me. I’ve always worn Victoriassecret bras. This was my first try with another company. Any suggestion?

    • We’re sad to hear your bras aren’t the best fit, Antonella! Our Fit Stylists would be more than happy to help you find a better fit! Click the following link to connect with us: https://goo.gl/PNBiVF.

      Thank you!

  7. Sulpicia says...

    I am a huge fan of Third Love Bras, but I’m now having some fit issues with my bras. I want to keep loving my Third Love bras, but I’m not sure whether I need a new size or not.

    Currently, I have three of the 24/7 t-shirt bras (32 C1/2). All three of them fit amazingly when I bought them about a year ago (on the first hook– as in the one that provides the largest band size). However, now I’m having some fit issues. My straps were falling off all the time, despite repeated tightening– sometimes in the bathroom in the middle of the day– and the bras started to become generally uncomfortable. I switched to wearing them on the third hook (smallest adjustment for the band size) and the bras are more comfortable and the straps fall off much less, but they do still fall off infrequently. Moreover, there is just the tiniest bit of gape in the cups– not so much that I need to go down a size (because the gape is absolutely tiny), but just enough so that now the lines at the top of the cup show under my shirts :(

    Could you add an option to the bra finder for Third Love customers who need to resize? Surely there are women out there who have bought Third Love bras and then either lost or gained weight (or changed shape) and want to calibrate what new size of bra they should buy when they get a new set of Third Love bras to fit their new body shape. If you added Third Love to the bra finder options along with things like Victoria’s Secret and Wacol, it would allow women to find new sizes easily.

    Also, just as a separate issue, I have one of the 24/7 balconette bras. I ordered it as a set with two t-shirt bras, but forgot to try it on for weeks. When I did finally try it on, I found that the balconette has a completely different fit than the t-shirt bras and I had to start by wearing it on the smallest of the band adjustments (whereas I started on the largest of the band adjustment for the t-shirt bras). The cups seem just a tiny bit different also. Is it normal that the different collections are differently sized or fit differently from one another when the bra claims to be the same size? If I wanted to buy from one of the other collections, should I make size adjustment?

    • J says...

      I had a similar issue with one of their tshirt bras after about a year. When I contacted the company their position was that is the life of the bra and it was time to replace it.

    • We’re sad to hear this, Sulpicia! Our Fit Stylists would be more than happy to help you find a better fit! Click the following link to connect with us: https://goo.gl/PNBiVF.

      Thank you!

  8. Kathleen Dullea says...

    I bought the t-shirt bra a few months ago after taking the quiz. I’ve tried so hard to love it (because I love the comfortable underwire that doesn’t twist as well as the material), but it just doesn’t fit right. I’ve usually worn a 34B and this one is a38A. I somehow thought I ordered a black bra, but I received a brown one. That doesn’t matter so much but I’m very disappointed in a couple of other things. The left strap falls down no matter how much I tighten it. I am somewhat petite with small bones and perhaps my shoulders just aren’t wide enough for this style. Also, I’m a cellist and that probably involves arm movements that give the strap trouble. Another problem is that the cups push my breasts up and together making too much cleavage. I’m so sad because I really wanted to love it. I should have returned it, but with a sudden death in the family I just never got around to it.

  9. Lolly says...

    Have you ever considered allowing custom ordering if someone has one breast a size larger than the other?

    • Cathy says...

      I agree I would pay extra for custom sizes.

    • Kris says...

      Yes! I’m always pushing one back in all day long while the other is just fine! I’ve tried pulling my bra toward the smaller side so the larger side would have more coverage.

    • Great question, Lolly! If you’re looking to ‘even out’ your asymmetry, the best style is our Classic Contour Plunge Bra (https://www.thirdlove.com/collections/plunge), since it has removable inserts for each cup. So for example, if you are a 34C but one of your breasts is slightly smaller, you would order a 34C bra, and only use the insert in the cup of the smaller breast.

      If you have any further questions, feel free to reach out to us! Click the following link to connect with us: https://goo.gl/PNBiVF.

      Thanks!

  10. Joann says...

    I have a question — I can’t go through all these comments to see if it’s been answered. I prefer wireless — are you planning on introducing bras for dress clothes that are wireless?

    Thanks for your help!

  11. June Konopka says...

    When I first bought these bras I thought they were wonderful however after a couple of weeks I was getting severe pain in my left breast. I had breast cancer 4 years ago and had a lumpectomy removing a good portion of the breast. I am concerned it was the underwire in the bra and stopped wearing them and the pain has since gone away. I am upset because I spent a lot of money and now I cannot wear them. If you have had breast cancer I don’t advise buying these bras even though they are extremely comfortable. If you ever make them without the wire but still with padding please let me know.

  12. Michelle says...

    Somewhat bra unrelated but I like underwear that matches! Can you make a fuller booty coverage underwear? I don’t like a half cheek of coverage.

    • Nora says...

      +1

  13. Stacie says...

    Can I just say Thank You for this post! Who knew I needed a size 32 band instead of 36?! I’m amazed. After learning the band should be on the loosest clasp, it all made sense! I learned I was a 32F! Now I can get rid of this awful Motherhood Maternity bra I’ve been wearing for a year. ?

  14. Sam says...

    In a fit of imprudent spending I bought like four bras from ThirdLove because of this post and omg they are so wonderful. The little sizing quiz found just the right size for me (to my total surprise) and I love love love what I got. I want to walk around without my shirt on.

    Yesterday, getting ready for bed, I took off the basic underwire t shirt bra. But I put another ThirdLove bra on just to look at it because how can it be so cute and so comfortable at the same time?!

    (I haven’t tried washing them yet. I hope they hold up and don’t get a chemically smell that someone described.)

    • Sam says...

      btw, I had been wearing a 34B from VS. It was fun but not amazing. ThirdLove suggested 30D, which is just right.

      “Scoop and swoop” is great advice. So is the advice that when you first get your bra, you should be most comfortable having it on the loosest setting. Thanks for the help!

    • Sam says...

      Fine* (not “fun”) ;)

  15. Georgia says...

    I think the best thing about this post is her talking about the ‘scoop and swoop’. Y’all – this is SUPER important. And it’s important REGARDLESS of cup size (I’m talking to you AAs). This is a great post with photos – both of full-figured and small-busted gals. http://brasandbodyimage.com/2012/09/05/putting-your-bra-on-properly/

  16. Kimmy says...

    Finding a good bra is hard. I don’t find the ThirdLove fit quiz to be very useful (or consistent in what it tells me). Different styles of bras seem to fit differently. I’ve pretty much given up on underwire bras because the cups never seem to fit right – it took far too many years to come to that realization.

    Wireless 34As seem to fit comfortably most of the time with no gapping (GapBody, Aerie).

    With underwire, VS Body in 32A is the only style I’ve found that has fit comfortably without cup gapping. In most brands, I find 32As tend to be a little too tight or cups are too close together and 34As are always too big in the cup – which I suppose means I’m probably a 34AA, but I’ve never confirmed by trying it since it’s not a standard in store size.

    Fortunately, being small chested doesn’t requite a ton of support, so wireless works for me. :)

  17. Abesha1 says...

    My mother invested in some good bras, catefully handwashed them … and then hung them to dry by a strap, one-sided, thus totally disfiguring the cup.

    I’m so surprised Heidi didn’t specify: hang them from either the center, or both straps!

  18. Cindy says...

    I LOVE my ThirdLove Bras!! Only ones I will buy now.

  19. Christina P says...

    Been waiting for more than a year for Third Love to stock smaller band sizes. Fingers crossed that size 28 is coming soon! <3

  20. Eloise says...

    I was insanely skeptical but ordered one on the “try before you buy” program because of this post. I tried, and now I’m buying! Thanks!!

  21. Meg says...

    Jo, I just got mine – which I ordered because of this post – and for the first time in 32 years I AM WEARING A BRA THAT DOESN’T HURT. Life-changing. Bless you.

  22. Elizabeth says...

    Joanna, this is totally unrelated to bras but I love the blouse you’re wearing in the photos can you share where it’s from?

  23. Claire says...

    I absolutely LOVE Thirdlove bras! I’ve been wearing them exclusively for the past 2 years. I am about to have my second baby and was really excited to see that they now make nursing bras, but was disappointed to see that they only make nursing bras that clasp in front and don’t have the ability to tighten or loosen, as the postpartum rib cage slowly shrinks back down as everything moves back into its normal place….

    • THIRDLOVE says...

      Thanks for the feedback, Claire! Our design team is actively thinking of a solution for this and will hopefully be able to share one soon. Glad to hear you are loving your bras!

  24. Jessica says...

    I recently bought a True and Co ‘True Body’ bra on a whim to try (always searching for no-show options with maximum comfort like no wires for goodness sakes!) and actually cried when I put it on. It’s the bra I’d been looking for since I started wearing one. I’ve been blabbering on about it ever since.

    I highly recommend!

  25. I’m obsessed with my tshirt bra from ThirdLove. Once i tried it on I was like “im never wearing another bra again” and bought 3 more. Also the fit finder was mindblowing. I wore 34C my whole life, apparently im a 36 A 1/2, who knew!

    • THIRDLOVE says...

      We love to hear this!! Thanks for sharing.

    • Brooke says...

      This is exactly what happened to me!

  26. Nina says...

    My bra-life changed so much after I got my measurements taken, I recommend it to everyone!

  27. Jilleun says...

    I love Third love my favorite bras by far!

    • THIRDLOVE says...

      So happy to hear it!

  28. Daynna Shannon says...

    Every single bra that Heidi said is a Must Have (t shirt, strapless, balconette, lounge, satin) -every single one does not come in my size, a 34G. I can’t tell you how disappointed I am that third love only carries my size in dowdy full coverage, with shades of black and nude. I’d give anything to find a bra that fits AND actually is cute. So disappointed.

    I guess those of us with big busts don’t get the privilege of having the Must Haves that Heidi implores that we need….

    • joanna johnsen says...

      I am also sad. I wear a 42/44 with large cups (EE) and I can’t buy a bra from them. I really hope they expand their sizing!

  29. Kimmy E says...

    Okay, I tried ThirdLove. I tried it 3 times until I got the right fit. But it still didn’t feel supportive! I wear a 34DD in their sizing and honestly, the memory foam cup felt too limp. It didn’t give any structure and I felt droopy and limp all day. It fit well, but I have other brands that also fit well and still feel like they’re doing some work. (and they cost about half the price of a ThirdLove bra)

  30. I love Third Love. It can be hard to find my size (32 D–I took the online quiz and was pleased to know I *do* wear the right size) and I love that Third Love has it, with options.

    However, I really want a racerback bra–I’ve ordered it in 2 different sizes now (my own and 34C) and neither of them fit right! Any advice for what size I should try?

    • Hi Mary Kate,

      Our Fit Stylists would be happy to talk this through with you, please send us a text at 415-692-0089. Thanks!

  31. maya says...

    So desperate to find a bra that has no padding (unlined) and that truly supports 34/36 D chest. Tried third love and they offer no support for larger boobs. The straps need to be wider/thicker in order to accommodate for the extra weight. Offering larger sizes does not help anyone if construction is the same for a A cup to D cup in terms of straps. Will keep searching :(

    • Georgia says...

      Hey maya. Try a 3 piece lace bra from Curvy Kate, Panache, Cleo by Panache, or Freya. (3 piece is nice and supportive, lace tends to hold its shape well). Also make sure you have the right band size – 90% of the support should come from the band, not the straps. It shouldn’t ride up Into an inverted U shape on your back – should be straight across. You may wear a smaller band/larger cup. Places like Victoria’s Secret are notorious for putting people with larger cups in too big bands because they don’t actually carry the right size. For example, I’m a 32F (UK size – I think that’s a 32G or H). Victoria secret would probably put me in like a 36DD. Which wouldn’t fit AT ALL!

    • Kim says...

      I second everything Georgia said. I wore a 36DD from Victoria’s Secret for years before my first professional fitting and realizing I’m actually a 32 or 34DDD/E/F (depends on the brand). The update was life-changing! I’ve basically accepted its worth investing in more expensive bras to get adequate and comfortable support. I also like Chantelle and Natori… and would be interested in Third Love if the reviews for largers chests were better!

    • Kimmy E says...

      This is so true! The ThirdLove bras I tried felt limp and droopy. I wear a 34DD in their sizing. I swear by the VS Perfect Coverage Bra & Panache Balconette Bras. Bare Necessities is THE BEST website.

    • Jasmine says...

      Maya, I wonder if you are in the correct size? I’m a 34DD and I’ve been loving my ThirdLove bra for months! I find it to be well-constructed, flattering (in both color and style…and with nudes that’s hard to find) and it’s by far my most comfortable/supportive bra.

    • AnnMarie says...

      I found the Jockey RealFit bra to be a good one. They have one I find supportive and comfortable, no padding, with underwires. They also have a few other styles. Great guarantee and return policy. Though probably even more convenient for me as I live buy a store so I haven’t had to deal with the occasional hassle of shipping back and forth.

    • Georgia–what is a 3 piece lace bra? I’m searching that term and can’t figure out what to look for! But so intrigued…and thanks for the bra site recommendations!

    • jen says...

      Wacoal is also good for un-padded bras.

    • Jenn says...

      I have 4 Third Love bras in a 38DD/E. I love, love them! I also went through the sham of Victoria Secret before learning that their employees aren’t trained to do professional bra fittings. I have since only ever gone to Dillard’s for fittings and was pleased to see on the Third Love fit quiz that I am wearing the correct size. I usually have to look for unlined bras but find the lightly lined Third Love bras are super comfy and I always feel supportive. I even have one that has a bit of push up for when I wear sweaters because it smooths my breasts more for clingier fabrics.

  32. Realizing a lady who sells bras for a living is maybe the wrong person to ask, I would love to hear a bit about if bras are really “necessary,” particularly for us less-endowed ladies! I stopped wearing one regularly (maybe 50/50 now?) a few years ago and I’m just not certain it’s an undergarment that’s really needed. Curious if anyone else is secretly going braless as well, and why we (or at least I!) feel like this is something that needs to be kept a secret.

    • Emma says...

      Yes. I am too. I feel like it is still a no go (not in my social circle, most of us go braless) where people think you are some sort of 70s hipster. And My breast are not tiny at all, nor am I extremely skinny (which somehow seems to excuse the bra situation in public opinion).

      By now there are actual studies about the benefits of not wearing a bra, less backaches, more muscles and obviously more movement.
      I personally stopped wearing one about 2 years ago, due to health reasons (yeah, sure, maybe some kind of perfect bra would have been possible, but why buy one if braless works great?) and never looked back. I occasionally wear one for aesthetic reasons with particular fancy outfits, but i think the bigger issue is that we think our breast have to look a certain way in clothing which is only achieved by bras.

      I wear sports bras which are only tight not pushing things for exercise or tight tops under things in winter, which I wore before with bra. After not wearing one for a few years now, each time I put one on, I feel the absurdity of the whole construct so much more. Also, you start to realise how many clothes designed for women are made slightly see-through making it necessary to wear a bra in the first place.

    • annie says...

      Me too, Addie. When I do wear one, I go for a bralette. I also enjoy a camisole on days I feel I need some coverage. As a 32A, a bra for me is completely unnecessary.

    • I can’t reply to the replies directly! Anyway – I wear them also for aesthetic reasons (which, for some reason, I’m fine with because then at least I know why I’m doing it?) and also if just becaise they are pretty and they are peaking out of something, but yes – so many things are designed in such a way as to require a bra for modesty. I reject the notion that the shape of a nipple or some boob wobble is inherently something that has to be tied down and hidden in “civilized” society though. I mean, no one is under the impression that we don’t have boobs, so, I think everyone will survive. All that being said, sometimes we wear a bra for whatever reason we choose and I’m all for them being featherlight and so comfortable they are undetectable because I don’t need to be irritated while I’m trying to get a nice round cup shape. ;)

  33. Katie Larissa says...

    My ideal “type” is sold out and I don’t want to wait indefinitely. Should I order a different style even though it says it goes better with different breast shapes than mine?

    • Hi Katie,

      We’d love to help you find a better fit, please send us a text at 415-692-0089. Thank you!

  34. sof says...

    I bought a ThirdLove bra and loved it at first – fit great and stayed in place, but after a few months the straps are already beginning to fall down (which drives me crazy!) so I’m pretty disappointed.
    For me, it was a splurge but I won’t buy again.

    • We’re sorry to hear that, Sof. We’d love to help you out, please shoot us a text at 415-692-0089. Thank you!

  35. Rose says...

    WHAT IS IT WITH AMERICANS AND NUDE. It does not look good guys. I really don’t get it. If I want my bra to disappear (which is not always, sometimes it’s nice to hint :), I take a blush colour, a pale pink. Admittedly, I don’t know how darker people should go about this (and also, darker skin tones ‘nude’ actually look nice compared to that yucky beige)..

    • MissEm says...

      Yes! I’ve recently switched from nude to pale pink and I love it.

  36. Nadya says...

    I think I’m probably alone on this one and not trying to sound smug but I don’t find finding and buying bras at the right size or caring for them to be problematic. Maybe because I’m not very big or very small (32-34 C). I usually get T shirt style but in different finishes like nude or lacy depending on what I’m wearing. I’m from the UK and just buy them at Mark’s and Spencer where they’re good quality and a good fit. I stick them in the washing machine every couple of weeks and they last for years and just store them chucked in my drawer! Feel lucky to have had such an easy bra-life to date.

  37. Polly says...

    I tried and wanted to love these bras (on a CoJ recommendation) but as a 36AA, they just didn’t work. In fact, I don’t know that I’ve ever had a bra that fit. I love my wittle bittles and hopefully Third Love’s quest to have all the sizes will someday make my bra-fitting dream come true.

    • Jess says...

      Totally agree. I need a 30-B, which they don’t carry. So disappointing. I think women with small breasts have as much difficulty finding bras as women who are very large.

    • Back says...

      Have you looked up the Little Bra Company? They specialize in small sizes!

    • Marianne says...

      So true! I am lucky if I can find a bra in my size, 34AA. The back clasp hint would never work for me, I always have to make it tight and a 32 is WAY to small. I’ve found bralettes to be a good alternative. They just need to be handwashed or they stretch out.

    • Gen says...

      Ladies with Littles! My people! So glad to hear about the Little Bra Co – will check it out! I have recently found delightful success with Only Hearts bras – worth looking into!

      Anybody got any other recs for the As and AAs out there?

    • Corissa says...

      Try Lula Lu! It’s a woman-opened company in the Bay Area. They helped me get my first AA cup bras!

    • Rue says...

      Same boat. It frustrates me that “all sizes” usually doesn’t include small sizes in the world of bras.

      A friend of mine is a professional bra fitter and she let me in on the secret for my body type/shape: petite women are usually wearing a band that is comically too big, and balancing that with cups that are too small.

      Armed with that knowledge, I now know I’m a 28D or 30C. But there are approximately 2 bras on the planet that come in one of those sizes and actually fit me. I second The Little Bra Company, because they are the ONLY people out there consistently making bras that fit me. I’ve tried countless other stores and brands, and even when I’ve found one bra from a specific brand, I usually don’t want to re-order it when I need to replace it. TLBC bras are the only ones that fit me well enough for me to want to repurchase.

      If you want to try other places, I tend to look at Calvin Klein, Natori, and Journelle (my favorite of the three — it’s a boutique store with a good website, not a giant brand). But I can’t emphasize how much more effort it takes to find a bra that works when I shop other brands.

    • Katy says...

      I’m a 34A and always had problems with finding a bra that fit correctly (no VS or ThirdLove for me), but I really like the Xhileration brand at Target (it’s their ‘juniors’ brand, but whatevs). They’re not great quality, but they’re cheap, so I don’t feel too bad about replacing them more often.

    • Stephanie says...

      I am 32aa/a-ish and love Uniqlo bras, size xs. They are so comfortable and give me a little shape wo looking push up bra-ish. Plus they are cheap and last forever if washed in a mesh bag!

    • Emily says...

      Jumping on the little breast chain (I’m a 32A). I have trouble finding bras and bathing suits. I’ve been meaning to try ThirdLove. Anyone have a bathing suit brand they like for small chested ladies?

    • Joanna Goddard says...

      i’m a 34A, and i go for jcrew’s two-piece swimsuits. they have a slight bit of padding which i appreciate — but you can also remove it if you want. as for a one-piece, i’ve felt good in this one from norma kamali, which feels sexy: bit.ly/2qFRS9T i would love to hear other recs, too!!!

      PS i also LOVE the look of mara hoffman suits, and am curious if small chested ladies like those in real life?
      http://bit.ly/2Dx1hbj

    • Jessica says...

      Thanks for all the recommendations for small breasted ladies! It’s a struggle! I recently discovered True and Co’s “True Body” bra that’s almost like a bralette with removable cups that’s the first bra in 20 years that’s fit me (30-32 A-AA depending.) I’m excited to look into Little Bra Company now too.

      Sick and tired of lumpy looking bras, uncomfortable underwire, huge gaps in the cups, or fear of being completely exposed when bending down with low cut shirts.

    • Katie says...

      Thank you all for the recs! I am consistently disappointed with how few options exist in my size (32A or 30B)—especially options that aren’t mega padded. It’s like people think if small-chested ladies wear a bra, it’s to hide how small they are. I like my small boobs! But sometimes I want a little more shape or modesty. I will try some of the brands mentioned here!

  38. Louise says...

    I have yet to order from ThirdLove but it has always been on my wishlist. Thanks Jo for all these recommendations! I also found out about Sezane from your blog!

  39. Christi says...

    I have 2 Third Love bras that I’ve been wearing for a little over a year now. I wear them nearly every day and they are still in great shape. The only issue I have is that my nipples are pretty prominent and they poke right through the memory foam padding. I always have to check the mirror to make sure my nips aren’t showing through my shirts. So my fellow prominent nipple gals, just be aware! (I have the 24/7 Classic T-shirt bras.)

  40. Carmen says...

    Great article, but I have to ask which red lipstick are you wearing, since you look awesome! thanks so much!

  41. Ann says...

    I just took the quiz to find out my size and I couldn’t answer most of the questions. I will need a friend or husband to look at my boobs and tell me honestly which ones I have! haha I came out a 32 E, but I can’t imagine I’m a 32 as I usually wear 34 or 36…. Maybe that’s the point! I am going to do more research (showing my boobs and the chart to someone) and trying on of my old bras before ordering. I love the look and I DEFINITELY need to invest in some new undergarments!

    • Rue says...

      Going down in band size changed my LIFE. I thought it was absurd at first. I went from buying 32 or 34 bands to buying 28 or 30 bands (which I didn’t know even existed!), and it was revolutionary. I recommend ordering that size and seeing what it feels and looks like for you!

  42. Devon says...

    Excited to hear about expanded sizing. I have been very interested in this brand, but bummed that they don’t carry my size. As a large cup-sized, but small band-sized lady (34H or 36GG), it’s hard to find pretty, comfy bras. Hopefully, when ThirdLove expanse to GG and H cups, it’ll be a broad range and not just your basic t-shirt bra. I like a good t-shirt bra and would love one in a shade near my casper-like shade, but I want pretty, sexy bras at a decent price!

  43. MissEm says...

    It’s funny – a few people have commented about how expensive they are, but for someone with larger breasts, these are so affordable. I usually have to spend about $80-100 on a bra because my size isn’t average (I’m 34FF). I wonder if ThirdLove evens out the price among all the sizes so no one’s “punished” for not having an average size?

    • Amy says...

      So agree! I wear a 3OF and bras run me $80-100 each too, even when I find my go to brand at Amazon.

    • Kim says...

      Yup, totally agree also! As I wear 32/34E or F, I can definitely relate. I’ve just accepted a higher price tag for proper support and sizing. Third Love pricing seems so reasonable to me!

  44. Vicki says...

    I’ve heard good things about ThirdLove but they didn’t carry my size (G, yikes!) so I’m super excited to hear I can finally try them! I’ll be checking back with them this spring for sure!

  45. Cynthia says...

    $68 is a lot for a bra. Does ThirdLove have sales other than the discount for buying more than one bra? Even the 15% Cup of Jo discount doesn’t help very much.

  46. Beckxoxo says...

    Third Love needs to come to Australia!!!

  47. Hannah says...

    In college, I worked at David’s Bridal as an Alteration’s Specialist. I couldn’t sew to save my life (but apparently I’m very convincing in an interview ;) ) so I mostly did the fittings. I did so many fittings where women would say that they were such-and-such size for their undergarments-usually much too small. I got so good at guessing their real size, and so tired of going back and forth with bras that didn’t fit, I would go to the back, grab what I knew was their size and say “this isn’t the exact size you mentioned but it’s the closest I can find AND bridal just fits so different, you know?”

    I was right. Like 95% of the time. I upsold a whole lot of bras.

  48. Kelly says...

    I applaud Third Love’s business model, but I think the challenge for them is the value of having a professional fitter measure you because the fitter is not just using your measurements they’re also looking at how your posture, etc. too and I’m not sure how a website can ever fully replicate this.

    Anyway, I had great luck with a professional fitter at a store called Soma when visiting my godmother in Palm Springs — evidently it’s a chain lingerie store owned by Chico’s?! My boobs became huge during pregnancy and Soma has crazy sizes (like mine, 32ddd) and specific lines addressing lovely issues like back fat, etc – I was impressed – anyway once I knew my size I ordered multiple bras on sale on their website, woot!

    I think Nordstroms and Macy’s have professional fitters on staff — worth checking out for sure!

    • Liza says...

      I completely agree. A professional fitter comes in with half a dozen bras and you try them on and talk about what you do and don’t like and they come and go until you find the right size in each brand. I wear different sizes in different styles. I’m also not a fan of bras with molded cups. A thin lace bra that fits well gives you a nice shape and is cooler and far prettier.

    • Cynthia says...

      Nordstrom does have trained bra fitters, as my daughter was once a bra fitter at Nordstrom. So does Victoria’s Secret.

    • Angela says...

      I think their business model is based on the fact that most of us don’t use a professional fitter. I had a professional fitting once after I stopped nursing my first child. As a super shy person, having a 70+ year old lady toss my deflated boobs around while making sad clucking noises – no thank you. Never again. So the idea that I can take an online quiz, try things on at home, and exchange easily until I find the right one – yes please. That said, the fitter was 100% right about my size and the best style for me. There’s no denying that a fitter who knows her stuff will be more accurate than any online service.

  49. Francy says...

    I love, love, LOVE my ThirdLove bras! So comfy – I bought 1, then after a week of wearing it I went back to the site and bought 3 more! I only wish they made underwear that came up higher or with a wider waistband or both – I had my children via C-section, and though I have tried the different styles offered by TL, they all seem to rest right in my scar which is uncomfortable, so I have to try to find matches elsewhere. Other than that, lots of love for TL bras!

    • Thanks for the feedback, Francy! We’ll definitely pass that feedback forward to our design team. We’re glad to hear you’re loving your bras!

  50. Becca L says...

    Ok, I was a little skeptical of thirdlove but bought myself one last month and I am CRAZY in love with the fit of this bra! I have NEVER had a bra fit so well! Finally, I don’t feel bad that my body is somehow misshapen and I don’t fit the bra! Blah! My body is fine, I just needed a better bra!

    • We are SO glad to hear you’re loving your bra, Becca!

    • THIRDLOVE says...

      We couldn’t be happier to hear this!

  51. Amanda says...

    My biggest issue in finding a bra that fits is that I was already small-chested to begin with, and found after nursing that I was left with next to nothing. I am slender and tall, but not petite, and would like to add a little bit of curve to my silhouette. I just want to look proportionate. Push-up bras move around and feel awkward, and don’t really help me much. I found something I’m okay with, but I would love to find a bra and actually feel comfortable in it and look good as well.

    • Becca L says...

      I was in the same boat but I tried this bra and LOVE it! I now am a thirdlove evangelist–finally, I have a bra I love! Hard for us smaller chested gals to find!

    • Sasha says...

      @amanda Have you tried Lula Lu petites bras? They don’t have many colors but they have wireless/non-pushup options and were life-changing for me! https://www.lulalu.com/

    • Sandhya says...

      Uniqlo bras! Cheap, comfortable. The soft cup ones were game-changers for me. I now have a whole drawer.

    • Gen says...

      Same sitch as you post-babes. Check out Only Hearts brand.

  52. Megan says...

    I read good reviews about this company, but I swear, every time I have tried the fit finder on this website, for months and months, it always comes back with “we don’t stock your size!”. I’m a 42 DD, which isn’t obscenely large, just large. So frustrating to see a company advertise itself as a perfect bra for everyone when they mean a perfect bra for some.

    • Hi Megan,

      Keep an eye out! That size will be available with us this Spring – stay tuned!

      Thanks!

    • Rachel says...

      Agreed! I am a 36/38 F (DDD) and I would love to try ThirdLove but haven’t been able to. I hope they’re making ample stock of the new sizes! ??

  53. Christine says...

    Was excited to give these a try, but $25 shipping to Canada is a little ridiculous. Hopefully you guys can trim that down in the future!

    • We’re definitely working on it, Christine!

    • Gen says...

      I was wondering what the cost was to ship to Canada! I will wait a little bit to buy then…

  54. C says...

    I love this company and this interview! The bra donation part = PERFECT! Just so you know, the link is broken, but I could still find it on their website easily. There’s a dropoff location about 1/2 mile from my house, so I will be purging and donating my gently used bras (I have about 8) and placing a ThirdLove order this weekend!!!! Hooray for women-owned businesses and the women who champion them!

    • THIRDLOVE says...

      We’re so happy to hear this! Thanks for your support (and donating those old bras)!

  55. EBro says...

    I’m a little surprised by all the love for ThirdLove. I just finished the (long drawn out!) process last month. The algorithm recommended a smaller size band for me initially, which surprised me since I’d previously been fitted. Turned out it was wrong. Also one of the bras was discolored. Going back to my original size was better but one of the bras had a hook sewn on backwards so it was unusable. The one bra I kept is comfortable and I like the straps better than my Nordstrom bras, but it was not any cheaper than my typical brand on sale. In all, more time consuming and more frustrating and no cheaper than getting fitted at a department store.

    • We’re sorry to hear this, Ebro.

      In regards to the discolored bra you received, that’s definitely not normal with us. Feel free to shoot us a text at 415-692-0089, we’d love to take a closer look at this situation.

      Thanks!

  56. Yvonne says...

    I had an issue with a ThirdLove bra falling apart after a few wears and I was glad that they replaced it, but man, it took weeks and weeks to get it sorted out. It was such as hassle. Their customer service is very slow to respond — think it’s just a new company that’s growing too fast and can’t keep up. I like my bra (this one has no issues so far), but the experience made me hesitate whether its worth ordering from them again.

    • Shasta Gereau says...

      Same for me! My T-shirt bra was falling apart and they sent me a replacement bra, in the wrong size. And the replacement bra had the same defect as the one I had!

  57. Elizabeth says...

    Love Third Love! It really is the most comfortable bra I’ve worn.

    • THIRDLOVE says...

      We’re so happy to hear this, Elizabeth!

  58. Jojo says...

    I am going to try this brand. I need a fancy grown-up bra. I do want to give props to Coobie bras. I love them. They are so comfortable and the sizing is flexible. They are also very pretty and make my clothes looks smooth.

  59. PIPPA says...

    I love the look of ThirdLove bras, but they don’t carry 32A in some of their most popular bras. Take the Classic T-shirt bra, for example. They have a 34A, a 32B, and even 30D’s but no 32A?! Is this an issue with fit or is this just a non-existant size?

    • Amy says...

      I don’t know, but this 32A has a heck of a time finding the right size in stores so I end up with a 34A regularly (and then the band quickly gets so loose that it can just slide up over my boobs). Maybe it’s time to take the search online.

    • Sandhya says...

      I just posted this comment elsewhere in this thread, but wanted to respond here as well because I am a 32A, too. Uniqlo bras have been perfect. Try the soft cup! My whole silhouette changed as a result.

    • Cari says...

      Maybe try a 30B? I did the fit finder out of curiosity (I’m a 32B) and it said I was a 30C!? They explained the cup size would be the same as a 32B, but because I always wear my band on the tightest hook, they suggested I start with a smaller band. Just wanted to share… maybe you’ll have luck finding a 30B? I’m going to do the “try-it-on” test for $2.99 and see how it goes!

  60. Jacque says...

    NOOOOOOO!!!!

    I wanted so badly to read that they are expanding into nursing bras! Nursing mamas need quality bras, too. I’m excited to try out this company but I’m going to have to wait. :/

    • Elizabeth says...

      Check out Boob Design for great nursing bras and apparel. I still wear their nursing bras even though I haven’t nursed in a year and a half!

    • Amy says...

      They have a nursing bra now – never tried it, but it’s in their site.

    • Olivia says...

      They do have nursing bras!

  61. Katherine Drozek says...

    I am small chested (34 AAA) and the only bras that fit me are Lula Lu – I cried when a bra fit me for the first time!

    Do you think you’ll expand to smaller sizes so a woman like me can purchase your bras? When I took your fit finder quiz the smallest bra size you had was AA.

    Thanks!

    • Sasha says...

      Seconding the request for AAA. Why doesn’t the fit quiz allow users to enter unsupported sizes? Seems like an easy way of gathering some market data.

    • Lina says...

      @Sasha, that is so smart. That seems like such a no brainer to get data, at no risk to them.

  62. Kali says...

    I need someone to tell me once and for all: in a measurement, which is the cup size and which is the band size? For instance I got measured recently and was told I’m a 34D. To which my mind was like, herwha?! D?! But then she said that’s the width and my cup size is 34. The bra fit much better so I believed her but after reading this I’m confused again.

    Also, totally LOL’d at the ‘scoop and swoop.’ I, too, nurse two babies and I was like, how else do you get your droopy sad sacks of flesh flour up where they belong?

    • Jessica says...

      The number (34) is the band size and the letter (D) is the cup.

    • Sophia says...

      Also, the cup size changes as your bra size changes. So for example, a 36C is the same cup size as a 34D and 32DD.

  63. Alex says...

    Damn! I wish that discount was for everyone, not just first-timers. I have ThirdLove bra and I absolutely love it. I’ve been wanting to get another but they are just so expensive, I haven’t been able to pull the trigger. I do think they’re worth it but I wish they had sales and promotions more often. The only way to save money is to spend more!

  64. Laurel says...

    Has anyone else had trouble with bras smelling like chemicals when you first wash them? I’ve had this happen recently with a Third Love bra and with Natori bras. They smell fine when I buy them and as soon as I wash them, it unleashes this terrible chemical smell. It takes about a dozen washes and several soaks in white vinegar to get out. Anyone else had this happen? Any advice on how to get them de-funkified faster?

    • Hi Laurel,

      We’re so sorry to hear this. Please give us a call at 866-205-6833, we’d love to further assist you with this.

      Thank you!

  65. Meredith says...

    HELP—what do people do during pregnancy/nursing??? After years of ill fitting bras, I got measured at Nordstrom and LOVED my bras pre-pregnancy. I’m 30 weeks now, though, and I’ve been making it work with an extender but the straps fall off and the cups are too small. I would 100% buy a few new ones if I was confident they would fit for more than a month, but I don’t really want to invest, especially since I’m planning to breast feed. Am I just doomed to a year of bad bras?

    • Caitlin Lee says...

      I know. The options are doomed to a year or more of bad bras or spend a fortune on numerous sizes. Frankly, I went with years of bad bras, recognizing that it’s temporary. Breastfeeding totally changes your bra size again. And then again when you stop. Its a breast size rollercoaster. I just ride it!

    • Meredith says...

      Nordstrom actually has a service where they can convert ALOT of their bra selection to nursing bras – it’s so great! Buy a new one in your proper size and have them convert it now so that you can wear it both now and later for nursing. Good luck! Sizing changes SO much during pregnancy / nursing and it’s hard to keep up!

    • Sara says...

      With my first kiddo, I had nursing bras from Target and Motherhood Maternity and I HATED THEM. They were super uncomfortable, the clips came undone all the time, and they didn’t fit great. I bought some Kindred Bravely bras on the advice from my friend. My baby is almost 9 months old and I stopped nursing five months ago…and they are still my preferred bra. The Simply Sublime bra has a size chart but it comes in Small, Medium, Large, and busty sizes instead of a band and cup size so they span a few sizes. It’s the same with the Simply Sublime tank top which has a built in bra thick enough you can wear it by itself, but I wear it as a cami a lot too. Not a paid advertisement, I just like them that much :) https://www.kindredbravely.com/

    • Justine says...

      Hi! I don’t know your size and if this would work for you, but I went with bralettes and soft cup/wireless nursing bras for pregnancy and nursing. ASOS has a surprisingly large selection of not too expensive nursing bras!

    • Mary says...

      I am in the same boat! (Congratulations, BTW!) 29 weeks, LOVED my ThirdLove bra, but nothing fits right now. Would love some post pregnancy bra guidance and actually great nursing bra recos!

    • Amy says...

      I LOVED the Bravado BodySilk bras, after trying a handful of other nursing bras through my three pregnancies. They are stretchy (so they fit me well during my transition from B cup to D cup and back again), fit pretty well under clothing (they are smooth under fitted t-shirts etc, but are a little sports-bra-ish so nothing too strappy), and are so comfortable that I sleep in them for the first year each time since I am so unused to my giant milk-boobs. Going back to regular bras is fun in terms of style, but not in terms of comfort!

    • Abesha1 says...

      I’ve been pregnant/ nursing for 6 years running (sometimes both at the same time), and my favorite bras are simple cotton bralettes. (I’m a 40C or 42C, or D or E in the newborn months) They’re inexpensive, easy to wash when they get soaked with milk, easy to size up & down on any given day, cotton lets the skin and nipple breathe. Hanes, Fruit of the Loom, lacy ones from sleepwear section of Target, etc.

      I do wear cup-style bras occasionally, but usually only if I’m not also wearing the baby, which is like, never!

    • Stephanie says...

      OMG please do not buy bras now for nursing. My cup size went way, way, way up while I was nursing and even a bra I got fitted for at Nordstrom and converted to a nursing bra ended up being a little too tight (or, rather, the fabric wasn’t stretchy enough to accommodate fluctuations between nursing sessions) and I got mastitis from it! In your shoes, I would maybe buy one bra now (get fitted again now!) and/or plan for a few months of bad bras or living in soft sleep/nursing bras (like the Bravado sports bra-style nursing bra at Target) and then get fitted for your new nursing size once your supply has stabilized a little – 6-10 weeks postpartum.

    • emily d says...

      congrats!! have been pregnant and/or nursing for 4 years running, and tried a LOT. i just suffered through pregnancy with whatever i could figure out (mostly target and cheap amazon bras in larger sizes due to my ribcage). for nursing, my favorites for sleep are the medela one at target. for work/public, try the anita brand. cake lingerie is also great (but pretty pricey). for sports bras, i like moving comfort juno, since it has the adjusters in the front that you can open for feeding – although i can’t wear it all day without getting plugged ducts. WAIT ON THE BRAS. just make it work until birth, then spend the first few weeks in soft, non-underwire (i liked these, which were much cheaper at my store https://www.target.com/p/bravado-designs-174-women-s-body-silk-seamless-nursing-bra/-/A-10920275#lnk=sametab). at about 6-8 weeks postpartum, go get measured. your breasts are not quite so engorged by then and you should get a good reading. another one might be needed at 6ish months, so don’t go crazy buying. if you’re in the DC area by any chance, the breastfeeding center (http://breastfeedingcenter.org) does free fittings and has a TON of options. plus a place to lay your baby and lactation consultants : )

      all that said, i actually will be using this code to try a third love nursing bra… heading back to work again next week and need something more polished : )

  66. Marie says...

    Love to hear that they are expanding their sizing. I’ve been wanting to try their bras for awhile, but they have yet to carry my size. Fingers crossed!!

  67. Maywyn says...

    Great post
    Every woman I know that was fitted for the right size, felt amazed by the difference it makes to be fitted. Early 20s, I bought under garments at a store that sold only women’s delicates. You could order your favorites. Nowadays, packs of 5.

  68. Alex says...

    One of the best decisions I’ve made in recent years is to STOP wearing a bra. Yep, I never wear a bra. And yes, my nipples show sometimes. I got so tired of the ill fitting, the sweating, the straps falling down or digging in, pulling scratching, tugging, etc etc. I care about how I look, but I don’t care about spending money on this article of clothing that really never did anything great for me. Plus, I’ve saved a ton of money!

    • mb says...

      I wish I could do this! My breasts aren’t large but if I don’t wear a bra for support they hurt. It’s undiagnosed but I am pretty sure that I have fibrocystic breasts because they hurt like 20 days out of the 28 day cycle. If I could, I’d be free-boobing it all day!

    • I’m so impressed! I don’t wear a bra at home a lot, even when I’m gardening, because I read that wearing a bra weakens supportive tissues and actually makes your breasts sag more over time! I wear the coobie bras in public/at work. I have found bra fitters to put me in bras that are SO tight and dig into me and boost up my boobs but make my shoulders hurt (and I don’t have large breasts). I applaud your freedom!

    • Amy says...

      I wear bralettes 50% of the time for this reason. But I’m in Canada, so sometimes I wear a lined t-shirt bra for the cold-nipple reason ;) I don’t think nipples look bad, but they are uncommon in this region so they attract second glances out of surprise, and I don’t always feel like having the extra attention.

    • I wish I worked in a job where I could get away with that. Cannot swing that in a middle school classroom!

    • I was wondering if anyone else would comment with this! I stopped wearing a bra about a year and a half ago? I just stopped one day, and when I went to put it back on I was like, nope! I normally wear a lot of full slips with my dresses, and because I’m always cold anyway I usually layer a t-shirt (and sometimes also a cami or tank) under and sweater I’m wearing–a bra just seems like an extra pointless layer at that point! The only time I do wear it is if a dress I’m wearing really needs the structure (I wear a lot of vintage) or if it’s something super see-through (and even then I opt for a bralette). Sometimes my nipples show but I’m like, whatever. It’s not a secret they’re there. Dude nipples are out all over the place. If I do end up having kids I feel like I might have to revisit this all depending on how my body changes but for now bye bras :p

    • Noelle says...

      Another bra-free lady here! I stopped wearing bras about a year ago and I haven’t looked back. I used to look forward to getting home and taking off my bra and throwing it on the couch, but now I get to have that feeling all day long. I don’t THINK my professional life has suffered, and nobody at work (or anywhere else) has said anything to me. On some occasions, like christmas with the in-laws or to my husband’s work parties, I’ll wear adhesive bra cutlets. Maybe someday I’ll get past that, too. I also like feeling like by putting myself out there, I’m showing other women that this is a choice they can make, too.

    • Simone says...

      MB, I have the same problem. I’ve had it for about 5 years now and even went to a breast health specialist. There was nothing wrong with them. They are just heavy and the weight pulls on the connective tissue. The doctor suggested I wear bras at all times when I am awake. Luckily that helps a lot. Depending on where I am in my cycle, I can get away with no bra when I am at home for a half day here or there, but I put it back on when I can feel the burn starting again. No fun at all :( And unfortunately they have been growing even though my weight has stayed the same, so that doesn’t help the matter.

  69. Melanie says...

    Going to order now! My bras are all droopy.

    Washing them- I just wear them into the shower, wash, rinse, and hang on a suction cup hook.

  70. Gina says...

    Such a timely post….thank you COJ!
    I appreciate the information about how to store/pack our bras, who knew?
    Having radiation recently, and size changes as a result…I am looking to find a bra that fits.
    This is perfect!!

  71. Katie Larissa says...

    Oh guys. After just ending 2 years of breastfeeding 2 babies, my boobs are SHOT. They look like saggy, deflated balloons. (And they weren’t great to begin with, but at least they were perky! Ha) My husband is really sweet about them and says they’re still sexy and wonderful (definitely not) but the other day he said “why are your boobs so…high?” Yeah, they weren’t, that’s just how badly my pre-baby bras gape at the top, and under a shirt it looks really wonky. ??
    Anyway, my sister told me to try ThirdLove because she has one and adores it. Maybe this post is the kick I needed to bite the bullet and order one!

    • Tristen says...

      Oh, I feel you. My boobs PUDDLED in the bottoms of my old bras after nursing. So, so sad.

    • Ashley says...

      Woah, I could have written this comment. I don’t have a suggestion for you, as I’m in the exact same boat, but I appreciate the solidarity!

      I’ve been trying to figure out which bras I want to invest in because all of mine are uncomfortable and ill-fitting. I was just pinching at the top of my bra because there’s nothing there anymore, it all puddled at the bottom. Ugh.

    • Laura C. says...

      No need to describe my boobs, you just did it for me! I had to change all my bras after I finish breastfeeding my youngest, and now the only one that fits better is a bralette, or bras without underwire.
      This has always been an outstanding issue! Thanks Jo for the help!

    • Sarah says...

      I’m in your boat too! But near the end of the nursing when I was kind of in between milk-filled and empty I tried a Third Love bra to help with the transition and did not feel like it was a win :( Even sent one back that didn’t fit right to get another and ended up keeping it but I don’t look forward to wearing it. I wish I could love it and not notice it like all these other women! Especially hard to part with my wire-free nursing bras. Felt like the underwire of the new one just dug into my sternum. Do I even need underwire anymore to hold up so little? Maybe not :-/

    • Hannah says...

      During 5 years being pregnant/nursing/both my boobs increased in size DRAMATICALLY. During this time, I couldn’t even with bras. I just wore nursing camisoles because my boobs would fluctuate sooo much from before/after feedings.
      I weaned my son in October and now my boobs are like…..whaaat. They’re like a nylon with an orange in the end?
      I finally learned the name of the shape in an article about how to purchase bras for “pendulous” breasts. (The reason women have so many bra woes is that up till recently, bras were only made to fit one shape of boob.(designed by men no doubt!) )
      Typical sizing instructions leave me with band sizes much to large and cup sizes much too shallow. The trick for me was measuring for cup size by bending over and letting my breasts ‘swing’; holding the flexible tape measure just to the nipple line. That finally gave me an accurate cup size (4.5 cup sizes larger than traditional measuring would have put me) that accommodates the depth of cup required to hold the whole dangler.
      It changed my life. Even though it makes bra shopping tricky since it’s difficult to find 38J’s, at least I now know there’s nothing wrong with my BODY, it’s the frickin BRA!
      I’ve had good luck with Curvy Kate, and some of the brands they sell at Dillard’s. (Elomi for one)

    • Gen says...

      YASSSS ladies. Who knew! My girls went super droopy (what little of them there are). Starting from scratch to find all new bras for the all new gals was the best way to go! Honestly I’ve redone a lot of my closet to fit this new bod, and adjusted my style as I’ve gone, and I feel SO MUCH better about myself. It takes some effort though, I wouldn’t have been able to do it before baby #2 was about 2, because the energy wasn’t there – but if you can get the energy up, do it sooner than later! Such a game changer.

  72. Tristen says...

    After nursing I had to finally admit that my boobs were shadows of their former selves. I hemmed and hawed over ThirdLove (in my mind, they were expensive!) and finally got some during their Black Friday sale.

    Umm, yes, worth it. Why did I not do this a year ago?

  73. MK says...

    Out of curiosity- are full coverage bras mostly just for larger cups sizes? I’m a B cup.

  74. Alyssa says...

    This was a good read. I tried ThirdLove’s online quiz and did a try before you buy, but it just didn’t work for me. I fluctuate cup sizes a lot anyway and needed a person with me helping me to make the best decisions for my body. Ultimately, I find that Soma’s fitting process and bras are amazing. They fit me so well and I reach for them again and again.

    But glad it works for so many people. Let’s be real – no one wants saggy boobs.

  75. Faith says...

    I’m SO tired of being told that I’m wearing the wrong bra size. I have a Master’s degree, for f*ck sake. I can figure out if my clothes fit me or not. Women telling other women that they’re “doing something/anything/everything wrong” is NOT COOL. Maybe my bras are old, maybe my bras need washing, maybe I could use some new lacy styles. But let’s retire the whole we’re-all-too-dumb-to-figure-out-our-size chat. I have complete confidence in a woman’s ability to tell if her own clothes are fitting on her own body.

    • Alexia says...

      I don’t think it’s meant to come off as condescending. Most bra fit experts just want you to be comfortable! I get my bras fitted at Nordstrom and sometimes they tell me to go smaller in the band, but I don’t, because I’m not comfortable that way. They’re always really nice about it.

    • Mk says...

      Omg I kind of loved this…. thank you!

    • Anne says...

      I’ve heard so many women say that their minds were blown when they discovered a new bra size that fits them better, so yeah, I think a lot of women ARE wearing the wrong size. Good job finding a bra that fits you. No need to rage on other women who are still figuring it out. Also seems like a small thing to be offended by.

    • Jo B says...

      Ahhh, a drop of well-founded frustration in a sea of perplexing and unconditional gratitude — everyone is always so cheerful and defensively loyal here, even when they’re being sold overpriced lingerie that is marketed as a service (guys, this is an *ad* — though I admit it’s pretty tricky to see that without reading all the way through, which is clearly by design). Speak truth to the shady advertisement’s power, Faith. Right on!

    • Sarah says...

      I was wearing the wrong bra size for years after having two kids. I appreciated this post and thought it was fun to read. It’s not condescending for a woman to suggest her fellow women make sure they’re wearing the right size, especially after research shows that’s not the case.

    • Amy says...

      Jo B – I’m pretty sure we can all tell that this is an ad. But Joanna and her team do a great job of providing useful, engaging content for us while at the same time also bringing in revenue for them (I personally am fond of the idea of them eating food and buying clothes and having healthcare – I don’t expect them to volunteer their time to write this blog).

      As for the “wrong size” thing – if you’re comfortable, of course you’re wearing the “right” size (okay, maybe not by industry standards, but it’s right for you so who cares!). Many of us are just accustomed to the idea that bras “should be” uncomfortable thanks to the women and media around us and we forget that our bodies change and that maybe we need to re-evaluate the things that often get worn mindlessly out of habit. My intuition might be great, but I have learned so many things that have improved my life by listening to what someone else says works for them.

  76. Lucy says...

    I must echo what others are saying that the sizes are way too limited. Even with the mention of expanding in the spring to band 46 and cup H, the size range won’t hold a candle to my go to bra shops: ‘Linda the Bra Lady’ and ‘Bare Necessities’. Their web presences may not be ultra trendy and polished, but they have a wide selection of beautiful bras in……drumroll….. sizes 28AA – 56K, SERIOUSLY!

  77. Jennifer says...

    Same! They also couldn’t tell me when to expect them to get my size back in stock, which was a bit frustrating. However, the sizing survey was very helpful, so my plan is just to order from Nordstrom which has a great variety of sizes online.

  78. Natalie T. says...

    I am totally that person that puts her bras in the dryer! I will try not to next time! *Monkey face clasping eyes emoji*

  79. Katie says...

    Love the story about the barista! I hope Heidi sent her some more bras! :)

  80. Sophia F. says...

    I love ThirdLove bras but desperately wish they’d come out with a 28 band size (fingers crossed it’s one of their new options…). I currently wear their 30 DD/E and it’s great – so, so comfortable but never schlubby, and the straps magically never loosen throughout the day – but have to start on the tightest hook, so as soon as they begin to stretch they’re not very supportive. And I hope they consider offering more styles and colors in all their sizes – while I think it’s fantastic that they do have a much broader range of sizes than most companies, it’s still frustrating to see a new, lovely style and realize it’s not made in my size.

    • I’m the same size! Always makes me laugh when I read you should wear a new bra on the loosest hook…I wish! More 28 bands please!

    • Thanks for your feedback, Sophia. We’ll be passing this forward to our design team!

    • Katie says...

      Same here! I always have to settle for 30E (which is also quite hard to find).
      I’ve noticed that as the cup size increases, so does the amount of coverage. I’d love a true plunge bra; the ladies are really not that large and don’t need to be fully covered!

    • Sophie says...

      Katie, I just have to jump in here and suggest (in case you don’t know about them) freya deco moulded plunge bras- They are the perfect t-shirt bra. I wear a 28FF and I hate bras that don’t plunge- i need the underwire, but the way my boobs sit it digs into my chest terribly if the wire sits too high in the middle. I also can’t wear balconette bras because of my shape and this is seriously the holy grail of t-shirt bras for skinny gals with big boobs.

      Haha I have have owned 4-5 of these over the years and i wear them for so long until they are literally destroyed. Expensive but super good quality.

  81. THIS IS PERFECT FOR VALENTINES DAY!

    What husband doesn’t want their wives to buy new bras. I am 36 and I think that it’s time to buy a lace one. The Seamless Lounge Bra looks awesome!

    • MK says...

      See, I was thinking my husband needs to buy ME one. :)

  82. Lisa says...

    My only request is some nice unlined bras! I’ve looked at ThirdLove multiple times and this is the one thing holding me back. I really dislike having a bunch of padding. It is hot in Texas; I don’t want or need the extra fabric; and quite, honestly, I don’t give care a bit if you can see my two nipples. :-)

    • CeCe says...

      I feel the same way about thick foam bras! Compared to Victoria Secret’s bras, ThirdLoves cups are much thinner. I wished I had had them for this last summer but didn’t try ThirdLove til Fall. They have a great return program so they may be worth trying anyway.

    • DN in NYC says...

      I agree! It’s not so much the heat for me in NYC as a feeling that my skin can’t breathe.

    • Hi Lisa,

      Thanks for the suggestion! We’ll be sure to pass this feedback forward to our design team.

      Thank you!

    • yeah, totally agreed. i have tried thirdlove bras, and while the fit was great, the padding was what made me return what i ordered.

    • Sal says...

      agree 10000% — I need no padding and don’t care one bit if ppl can see my nips, whatever! a comfortable bra is what’s important and i only wear the kind with no padding or foam whatsoever. not everyone needs shaping and not everyone cares about nips being out! pls help and i will buy yr bras! would most love a foamless, all natural and neutral tshirt bra with underwire i can wear with shirts that are slightly see through

  83. Amy says...

    If Heidi is checking in on these comments, I’d love her advise on something. I’m weaning my fourth child at age forty (ie the girls aren’t full and perky, but are wide so plunge styles don’t hold me in) and measure a 32DDD. Prior to this last pregnancy I happily wore underwires daily, but for some reason I can’t stand them now! It isn’t an issue of size or fit, I just can’t tolerate the feeling of the wires pressing into my rib cage. I don’t know what to do – I need support and coverage, without wires. All I can find are mastectomy bras ?

    • Clare says...

      I have a similarly odd size, I’m somewhere around a 28DDD, and I have a horrible time finding bras as well, especially ones that don’t have underwires and aren’t just plain ugly. And I sympathize so much with the hating underwires feeling… I had a really hard time, post pregnancy / weaning, re-adjusting to my underwires, but I felt like I didn’t have many options. Worst of all, I’m actually still wearing the same underwire bras that I wore before having a baby (he’s 3 now), and they’re disgusting, holey, and definitely don’t fit right.

    • Georiga says...

      First, sounds like ThirdLove at least uses flat, more expensive type of underwire, that may be less bothersome to you. Might be worth a shot.

      Second – check out this blog post for some thoughts. There ARE some decent ones out there, just harder to come by. These ladies at are GREAT and really know their stuff!
      http://sophisticatedpair.com/blog/short-review-curvy-couture-luxe-wireless-bra/

      (I’m not affiliated with anything – just a bra loving gal who has done a lot of research!)

      Third – though it’s a nursing bra, I really like my Royce Ava bra. It’s wireless, very comfortable, and while it doesn’t tack at the gore, doesn’t give me a uni-boob. As a 30FF/32F I’ve abandoned most US companies (though I just ordered from ThirdLove – so we’ll see) for UK ones. They seem to do a better job with bras in general and especially with smaller bands/larger cup sizes.

    • Amy says...

      Thanks Georgia! Tacking is the big issue; the gore on most bras ends up waaay off my body. I’m living in pathetic stretch nursing bras from Target at the moment, which are basically shelf bras with clips. I miss having separate breasts!

  84. I finally tried third love after hearing about it on podcasts for, well, ever, and I am super impressed. I had been a loyal Victoria’s Secret buyer for years, but I finally realized that their bras just aren’t very comfortable and wanted to find something else I’d love to wear. I really like my third love bras. They are the most comfortable I’ve ever worn. I was really nervous to transition to much less padding after wearing super-padded VS bras for so long, but I got used to it pretty easily.

    One other thing: I’ve instituted a new rule in my life: no bra Sundays. I just won’t wear them anymore. It feels so nice to just be free for an entire day and I find it oddly comforting to be so unencumbered.

    • Joanna Goddard says...

      no bra sundays!!! totally into that.

    • Lisa says...

      My husband would LOVE no bra Sundays as much as me. Ha!

  85. Peony says...

    Does Third Love have any front-adjustable straps? I won’t buy bras without that feature.

  86. Sadie says...

    Third Love is the best! My husband actually recommended that I check them out after listening to me complain about trying to find a comfortable nursing bra and hearing their ad on the radio. Go hubs!

    For any other nursing mamas out there … they have nursing bras, too! The only issue I have is that, for some reason, their nursing bra has the closure in the front, instead of in the back, so it’s not adjustable. Also, with my newly-giant nursing boobs, sometimes, when I cross my arms, the front clasp pushes together and comes undone — cue sneaking out of a meeting to re-attach myself in the bathroom!

    All that said, they are the most comfortable and supportive nursing bras I’ve found, and I tried a LOT.

  87. Kathleen says...

    I filled out their form in the past and didn’t feel real positive I would get a better fitting bra than I have now. One of the main questions they ask is what size bra do you wear in other major bra manufacturers…if I’m likely wearing an ill fitting bra now, how is that information supposed to help.

    • Joanna Goddard says...

      good question! i think it’s because they ask you what size you’re wearing and then ask: do the straps fall off your shoulders, do they tug, etc. and then that helps adjust your size.

    • MK says...

      Ok so- I had this problem, and I now have a ThirdLove bra that fits. I ended up measuring myself with a tape measure to get the correct band size (you can google bra band sizes to see what measurements go with what band size). Then with the cup size, I just kept sending them back until it was right. If you do the trial period and don’t remove the tags, they let you send them back again and again until you are happy. It took me three tries, and I would look at the instruction card they send to gauge if the cup was fitting correctly. I’d highly recommend doing the trial period so you can be sure.
      I’m pretty happy with the bra now! And I’m dying to get another one, and probably will when my budget allows.

  88. Ellen says...

    Has anyone done their “try before you buy” thing? I want to take the plunge but the trial is tempting to make sure it’s the right fit.

    • Lenae C says...

      I did it, and I ended up loving the bra. If you don’t, they make returns really easy. I’m not sure if they do the home try-on with anything other than the t-shirt bra, but I think it’s a great, every day bra. Good luck!

    • MK says...

      I did it, and I would highly recommend it. Another thing about it that I appreciate is that if you don’t remove the tags, you can keep exchanging sizes until you get the right fit. That’s what I did, then I started my trial officially with the bra I ended up keeping.

    • Anna says...

      Yes – and it was awesome. I wore the bra for three days before sending it back. Super nice, super easy, super fast return.

    • Anna says...

      ….and, I should clarify, that the reason I sent the bra back was because I guessed at the brand/size I was currently wearing when I took the online quiz, and it turns out I guessed wrong. So the try before you buy bra had the same issues (cups too big, slippy straps). When I actually checked my brand/size and re-took the online quiz, I was sized to a different bra (hoorah for half-cup sizes!) and it is PERFECT. As in, PERFECT.

    • Samantha says...

      I just did!! I love the bra I got, I ordered 4 more immediately after trying it on.

    • Julia says...

      I tried it and the first bra I received didn’t fit so I sent it back and they recommended a new bra size based on the problems I had with the first one and the new one fits great! I wore it for 30 days and loved it so they took the money out of my account and I kept it.

  89. Leah says...

    Umm they don’t have anything smaller than a B cup…disappointing!! Sure hope they remember us small chested girls when they release their new sizes.

    • Not for A cups says...

      Yes, this is so annoying about Third Love. I can’t even take their fit quiz. I just get a message saying Sorry…

    • Hi Leah,

      We’re always looking to grow our collection. What specific size are you looking for? Feel free to shoot us a text at 415-692-0089 to let us know! We’re happy to notify you if your size is offered in the future.

      Thanks!

    • Rachel says...

      Amen! I would love a future post on where to find well-made, well-fitting bras for adults, not tweens, with small breasts. I have resorted to buying Target bras in the Girls department. While it’s cheap and somewhat hilarious, it’s also a bit demoralizing to rarely find a nice looking garment.

  90. MJ says...

    I don’t understand why A cups only come in 34 band width. If I’m an A cup, doesn’t it seem likely I’d be a small band width, like 30??? Maybe 32, but only B cups? Doesn’t make any sense to me.

    • dana says...

      I have the opposite problem! I need a wider band size, but I feel like they assume an A is tiny around the rib cage.

  91. Kate says...

    This is really a great company, and I desperately want to try the product. The bra I’m wearing right now is killing me. Unfortunately, the first time I took the quiz, my recommended size was not in stock and I continue to follow up, but my size is always out of stock. :( I hope they can sort this out someday.

    • Hi Kate,

      We’ll be releasing 17 new sizes this Spring – keep an eye out! If you’d like to be alerted when your specific size is available, please shoot us a text at 415-692-0089.

      Thank you!

  92. Heather says...

    I was so excited to try ThirdLove, but was disappointed to find they only offered one style in my size, and it’s a total granny bra. If they ever get more options for plus size bra wearers (lots of us out here!!!) I’ll give it a go!

    • Joanna Goddard says...

      yes, happy to say they’re getting many more sizes this spring!

      “We’ve always offered half sizes, but we have 17 new sizes launching this spring, including bands up to size 46 and cups through H.”

    • Alex says...

      I agree!!!!!!!!! A friend was raving about them, and I was crushed to see they don’t carry large sizes!

    • Stephanie says...

      Yes! This was the result I had, and still no such luck…

  93. T says...

    I wish they had my size…we 32AAs have a hard time finding bras!

  94. Dani says...

    Will have to try and I like the size range.

    I had a real good fitting at Dillards. She bought me different styles within brands and I learned which style fit me best (which was opposite from what I used to always get). She was honest with me too, ‘Eh, that isn’t a good fit’, lol- it was a variety of reasons.

    So, I would suggest trying different types even within brands/styles. Like underwire generally fits better for me over any other type.

  95. Colleen says...

    My son is now 21 months, I breastfed for a year and every morning I choose between a number of bras that no longer fit, ugh! It really is time to go shopping, thanks for the reminder.

  96. sarah ahj says...

    Similar to previous commenter, after having three children in 7 years, my bra size has been in constant state of flux. After I finished breastfeeding my 3rd, I finally invested in a couple of new ThirdLove bras based on one of your previous posts. It took a few orders to get the sizing correct, but with their free returns/exchanges that was no big deal. Turns out, I’m one of those 1/2 cup ladies and couldn’t be happier with my new comfy, well-fitted bras. Thanks for introducing your readers to a great product and also SO very happy to support a women-owned business.

  97. Jessie says...

    And also get fitted for sports bras! I usually go to my local Nordstrom for bras/refitting. I found out that Nordstrom carries sports bras & now that I’m wearing the correct size, I feel so much better & don’t get neck aches/headaches from improper support.

    (I know this is not a Nordstrom’s post, but I have had such good bra fitting experiences at my local store)

  98. Diana says...

    Would be nice if they had above C cups for 40+. They have d/e/f for 32-34, but not larger…

    • Joanna Goddard says...

      they’re adding more sizes this spring, so hopefully that will be fixed! says heidi: “We’ve always offered half sizes, but we have 17 new sizes launching this spring, including bands up to size 46 and cups through H.”

  99. EllaY says...

    This is so timely! I’m in month two of nursing and have no idea what size I am from hour to hour but plan to get some new comfy bras when I stabilize a little!

  100. Alli says...

    Yes! I <3 my Third Love bras. I had a problem with one of them, with the underwire poke out after just a few wears, and they were AMAZING with a no-questions asked exchange. I've since purchased about a half dozen more and never had an issue, so I think it was a one-off (and this was a few years ago). Thanks for highlight a wonderful, female-owned brand!

  101. Morgan says...

    Before even reading this post I literally laughed out loud remembering the CoJ post where you all told the truth about how often you wash your bras. Keeping it real is so refreshing. Now let me go wash my bras…

    • Joanna Goddard says...

      hahahaha SO EMBARRASSING! :)

    • Gen says...

      I read this post and was like, OH you WASH bras??? So you’re not alone.

  102. Callie says...

    BEST PART OF THIS POST: I can donate old bras?! I have several that I wore like twice tops before pushing to the back of my drawer. It never even occurred to me that I could donate bras (somehow I had them lumped in my head with underwear which I would never donate after wearing even just once).

  103. Jill says...

    What about if one of your breasts is a different size than the other one?

    • Joanna Goddard says...

      oooh good question! i’ll ask heidi…

    • Hi Jill,

      Fantastic question! Our Fit Stylists would love to help you with that – feel free to reach out to chat with us: https://goo.gl/PNBiVF.

      Looking forward to hearing from you!

    • E says...

      Yes! There are definitely certain tops I avoid (wrap styles, I’m looking at you) that I feel accentuate the fact that one is a little smaller than the other. It’s possible it’s all in my head, but that’s not exactly the kind of thing other people will point out if it’s not!

    • HEIDI says...

      It’s totally normal to have one breast bigger than the other — this is true for almost all woman (similar to feet!) If you’re looking to ‘even out’ your asymmetry, the best style is our plunge (https://www.thirdlove.com/collections/plunge), since it has removable inserts for each cup. So for example, if you are a 34C 1/2 but one of your breasts is slightly smaller, you would order a 34C 1/2 bra, and only use the insert in the cup of the smaller breast.

    • Dee says...

      I’m also in the uneven boobs club…(thanks pregnancy) and I have had some success with the ‘bra crumpet’ (google this) just applied on my smaller side. Bra now fits much better and the design also means you can wear swimming! For me it is a comfort thing as much as an aesthetic thing, don’t like the feeling of being uneven, and to be honest I forget I’m wearing the ‘crumpet’. Realise these things are super personal, but as they’re available for a few bucks mail order there isn’t much to lose

  104. My boobs changed sizes like 80 times in the past couple years, between pregnancy, breastfeeding and then post-weaning deflation. When I was finally done with nursing bras I decided to trash all my old post-baby bras because they didn’t fit and were really stretched out and old anyway, and I got myself a couple nice ThirdLove bras. They are seriously comfy! And have held up well to being washed and dried with the rest of my laundry (because who srsly has time to wash their underwear separately, I mean come on) for the past six months. Really worth the money in my opinion, and I also just love supporting a female-run, female-centric, female-friendly business.

  105. I recently bought these bras and they ARE the best! The online experience is beautifully designed and the bras are so comfortable. Loved this interview :) As someone embarking on my own entrepreneurial adventures, I’d love to know more about how she started and grew her company! Like a Female Entrepreneur series!!

    • Kate says...

      Alex – you may already know about this but How I Built This with NPR’s Guy Raz is an amazing and inspiring podcast that I highly recommend digging into if you’re looking for stories and examples from entrepreneurs! Best of luck with your new adventure – you’re going to be incredible!

  106. Anne says...

    I sooooo want to love thirdlove because I appreciate the half sizes and the colors are gorgeous, but I just hate foam lining in my bras. I don’t mind when my nipples show, and I always get so hot and sweaty with foam linings. Does anyone know if thirdlove plans to release some unlined bras sometime in the future?

    • Hi Anne,

      Great question! We currently do not offer unlined styles, but we are always looking for something new to add to our collection. We’d be more than happy to pass this feedback forward to our design team!

      If you have any other questions, don’t hesitate to reach out: https://goo.gl/PNBiVF.

      Thanks!

  107. I am SUCH A FAN of Third Love! After giving birth this summer I was at a total loss for what to do bra-wise now that I needed extra support but easy access etc. Their nursing bra is the best! I wear it literally every single day.

    • So happy to hear it, Casey!

  108. Elizabeth says...

    I just bought my first ThirdLove bra about a month ago and I love it. It fits perfectly and is almost $40 cheaper than the last “splurgy” bra I purchased. Highly recommend!

  109. I never used to invest in good bra but once I bought good quality; I am not looking back!
    Informative blogpost:)

  110. Nikki B says...

    I desperately needed two new bras. I LOVE that this is a women run business. I just bought two. And they were reasonably priced, even for a teacher. ;)

    Thank you COJ for exposing us to brands that are run by women. I love supporting lovely humans.

    • Vicki says...

      Ugh, “even for a teacher.” It is a TRAGEDY that teachers make so little. I could not support my family on my teacher’s salary! Thank you for your sacrifices! I’m glad bras aren’t one of them ;)

    • THIRDLOVE says...

      We can’t wait to hear what you think!

  111. brianna says...

    Thank you for this! I desperately need some bras that fit properly. I never have the right one for the right outfit, so then I have to layer a tank top over the wrong bra so it doesn’t show through.