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Boob Giveaway

Boob Maternity Wear

Boob is a sustainable Swedish maternity brand committed to empowering women. Their line is full of thoughtful details (like cleverly concealed openings and hold-everything kangaroo pockets on the BFF dress, above) to help moms feel beautiful and comfortable during pregnancy and new motherhood. Here are a few looks from their fall collection…

Boob Maternity Wear

For chilly fall days, the Jamie knit sweater leaves room for growing bellies and easy nursing access through the side slits. It’s made of cozy recycled wool, created by Italian yarn producers who cut up old clothing and spin it into new yarn.

Boob Maternity Wear

The Edie knitted tunic is made of super soft organic cotton, while the once-on-never-off trousers live up to their name, with a high waist you can leave up or fold down for extra tummy support. Like all Boob pieces, they’re supremely comfy and can be washed a million times.

Boob Nursing Wear Giveaway

The 24/7 Kimono can be worn as a robe around the house or as a jacket over any outfit, so it’s a piece you can truly live in.

Today, Boob is giving one lucky reader a $500 credit. To enter, please visit Boob’s online shop and leave a comment below telling us which style from the fall/winter collection is your favorite. (And consider following them on Instagram, if you’d like.) The winner will be chosen tomorrow at random. Good luck! Update: The winner has been chosen and notified. Thank you so much for playing!

Great news for all readers: Boob is offering a 20% discount and free shipping with code CUPOFJO20. This code can’t be combined with other discounts, and is valid through end of day tomorrow, Tuesday, September 11th. Thank you so much!

  1. Georgina says...

    I love the look of the Haley dress, it looks so comfortable and versatile!

  2. Sarah says...

    I’m currently 14 weeks and would love to wear the once-on-never-off cropped trousers, once my regular pants fail me!

  3. Erin says...

    so hard to choose just one…all of their pieces are great. i especially love the debbie dress – looks super comfy!

  4. Alicia says...

    I love the Jamie knit sweater! With a baby due end of October this would be perfect!

  5. Lacy Martin says...

    The Madison top.

  6. Katie says...

    I’m 7 weeks pregnant with my 2nd child, and I’m already looking forward to maternity styles for winter and spring! I love the Haley Dress for how casual or dressed up it can be.

  7. Alexandra says...

    Just found out about my pregnancy yesterday :-). Would love the robe!

  8. Hannah G says...

    I think the RUBY BLOUSE is so cute and I’d love to get one!

  9. Megan says...

    So hard to chose, but I love the Haley top!

  10. Shreya Patel says...

    Love the Karla blouse for work – expecting my first baby in 9 days!!!

  11. SC says...

    I love the Madison dress! Currently pregnant with my first and would adore some lovely clothes!

  12. April Wilson says...

    Love the Once-on-never-off wide leg trousers, I am currently 20 weeks pregnant and only own one pair of pregnancy pants 😀

  13. Kelsey says...

    A sweater or dress for work- the jessa is beautiful!

  14. Genna says...

    Gonna go with the Edie knitted tunic which looks oh so cozy and chic for this fall baby on the way.

  15. Abby says...

    Love the Jamie knit sweater.

  16. Suzanne says...

    Love the sweaters!

  17. Becca says...

    The Jessi merino pullover! I’m nursing my 4th baby now. I’d wear it every day!

  18. Danielle says...

    Oh my goodness, I need this! Haha! I would get the B Warmer dress and the 24/7 kimono, to start…then basically everything else :)

  19. Caitlin Pow says...

    The 24/7 kimono!

  20. Sacha says...

    I love the bff dress because of its casual, chic look.

  21. Sara says...

    Love the easy pants!

  22. Emmy says...

    Oh my word. All the knit wear. All the longsleeved tops.

  23. Heather says...

    Love the Mimi Polo Neck Dress!

  24. Joanna Herres says...

    I like the Madison dress best!

  25. Amanda McLaughlin says...

    I’m 20 weeks pregnant and only have one pair of maternity work pants so would love the adorable pencil skirt. Thanks for the opportunity!!

  26. Jenn says...

    I love the Haley dress!

  27. Jessica says...

    Love that kimono!

  28. Christine says...

    Once-on-never-off easy pants!!

  29. Lauren says...

    Definitely the Amy dress! I’m due in February, would love some more cozy pieces to prep for this winter baby!

  30. Shannon says...

    24/7 Kimono! I would gift it to my friend, who just found out she’s expecting her first <3

  31. s says...

    just had #3. need that robe!

  32. Misty Stern says...

    The Kimono robe!

  33. Elisabeth Marnik says...

    I love the once on never off wide legged trousers! I’m pregnant with my first and they look great for work!

  34. Kise Bond says...

    I love the Madison Dress. So cute!

  35. Kathleen says...

    LOVE the Amy dress!

  36. Annie says...

    The Jamie knit sweater looks soooo comfy!

  37. Mckenzie Cunningham says...

    Love the Winnie dress!

  38. Alice says...

    Loving the Ruby blouse!

  39. Stephanie Powell says...

    The Madison dress would be a staple. :)

  40. Lee says...

    I love the BFF dress. I’m due at Thanksgiving so would love to be able to stay covered and warm while nursing!

  41. Helen B says...

    First time mom over here and I’d LOVE one of their cozy but very chic sweaters for this fall/ winter. Also, let it be said that BOOB is the best name ever!

  42. Glorianna Anderson says...

    The Jessa merino pullover!!!

  43. Tanya says...

    I’m looking at those once on never off pants .

  44. allison says...

    I am 18 weeks pregnant with my first and would love a few pieces! My favorite is the Edie knitted tunic. :)

  45. Emma says...

    What a fun give away!! I am currently 10 weeks postpartum never realized the struggle for finding nursing-friendly clothes until those first few weeks after my son arrived. I was so focused on maternity clothes I didn’t even think about afterwards!! I love the Jessa Merino Pullover- adorable!

  46. Mbb_London says...

    Definitely the kimono –
    So versatile! I’m in desperate need of updating my maternity wardrobe and boob is always a go-to for me!!

  47. Libby Doss says...

    I’m having a tough time deciding between the Once On Never Off Slacks and the Debbie Dress! They both look like they drape beautifully – a lovely way to kick off my first foray into maternity clothes :)

  48. Shani says...

    love the Elisa rib knit sweater in oxblood red. so pretty for fall and winter.

  49. Kelsey says...

    B warmer sweatshirt for the upcoming colder months!

  50. SB says...

    Live the Lily and Madison dresses they are beautiful I would wear these every single day of my pregnancy and nursing!

  51. tanis pittam says...

    LOVE the Jamie Sweater- would be so cozy for the winter (and these twins i’m carrying around, ha!)
    24/7 Kimono also seems like a piece you could wear now and always; very versatile!

  52. Sue says...

    I would wear the Jamie and Mimi and Jessa all the time :) such beautiful functional pieces I would be so grateful!

  53. Kylie says...

    The B-Warmer items are perfect for the cooler weather headed our way. Love the hoodie and the sweatshirt. I find myself needing to nurse on the go a lot this would make it so much easier and less stressful!

  54. Kitty says...

    Any of the sweaters! Jamie and Jessa sure. I just had a baby last month and winter is definitely coming!

  55. Laura says...

    I just had a baby and would love to win! I like the Ruby Blouse.

  56. Suzy says...

    I feel so blah some days running around with a baby and toddler and feel like my clothes don’t do what I need them to do for nursing and keeping after my 3 year old. These clothes are so smart and beautiful and exactly what I need. I love the 24/7 kimono and the “fast food” bras!

  57. Cate says...

    Oh, I love the BFF dress!

  58. Abby Bowden says...

    Ooh! The Debbie Dress looks gloriously comfortable… and cute too!

  59. Melissa gillham says...

    Love the Jamie sweater!

  60. I’ve been eyeing their “damn you’re a good mother” t shirts for a while, but I think I’d get a whole bunch of their 24/7 nursing bras – I still haven’t found one that is comfortable.

  61. Allison M Carr says...

    LOVE the Amy top! I need more work appropriate nursing tops!

  62. kate says...

    Oh! This would be so perfect. I’m five months pregnant with my second and feeling so frumpy and worn out after the hormones of fertility treatment. I’d love the Li top–cute and polished.

  63. Ria DAversa says...

    This company has been popping up on my Instagram… I’m all about comfy so I’m most curious about the 24/7 kimono and nursing bras.

  64. Taylor DiDominicis says...

    I love the ruby blouse!

  65. Danielle says...

    The Debbie Dress is to die for!

  66. Sarah says...

    Love the Jamie knit sweater. Cutest turtleneck

  67. Naomi says...

    That pencil skirt!!

  68. Abigail says...

    I love the twist short sleeved dress!

  69. Jane says...

    I love that kimono! And the dresses.

  70. nikki says...

    that debbie dress for sure!

  71. Lara says...

    The Jamie Knit Sweater is really speaking to me, especially for a February delivery in snowy Colorado. Love this brand.

  72. Tiners says...

    Love the Amy Dress!

  73. Colleen says...

    The BFF dress, in that exact navy colour! So versatile, and could be worn with tights throughout the winter season. It’s beautiful (as are most of the looks on their site!)

  74. Sara C. says...

    Love those once-on-never-off slacks.

  75. Jaymi Green says...

    Love the 24/7 Kimono!!

  76. Brenda says...

    I am two months pregnant with my first child and thinking of all the changes happening over the next 7 months is daunting, so it’s great to know there’s cute, sustainable clothing for pregnancy. I love the elegance and versatility of the Madison dress and that it looks like it can be worn throughout pregnancy and after.

  77. Megan says...

    I like the merino pullover & the nursing bra looks oh so comfy.

  78. Vil L says...

    I love the Jamie knit sweater

  79. Michele says...

    The once on never off pants look amazing!

  80. ELISABETH says...

    the Jessa Merino Pullover looks sooooo comfy, and would be great nursing wear this winter

  81. Sara says...

    Love the Mimi polo neck dress! I have a tank from them, it’s especially great for nursing on airplanes.

  82. Hannah says...

    I love the Winnie dress! It’s so stylish, it could become my new maternity staple!

  83. Alison M. says...

    As a nursing mama gearing up for the cooler months ahead, the B-Warmer Hoodie looks just perfect! Thank you for the opportunity.

  84. Kari says...

    Oh boy – pregnant with my second and outgrowing my clothes a lot more quickly this time, so everything looks great! I really love the Jaime sweater (last baby was a summer baby, so I have no fall/winter maternity clothes) because it would work so well post-pregnancy too! And the Simone dress! Perfect for feeling good at work!

  85. Laura says...

    That sweater! That color! I’m nursing through this winter and would live in the Jamie sweater!!

  86. Jacqueline says...

    Oh, I have so much trouble finding good sweaters that work for nursing! The Elisa rib knit and the Jaime knit sweaters would be perfect.

  87. Daria says...

    Love the 24/7 Kimono! And also the Jamie sweater – it looks SO comfortable!

  88. Nat says...

    The night dress looks super comfy and practical <3

  89. Cara says...

    I love the Amy dress. So cute!!

  90. Lauren Jinkerson says...

    I love the 24/7 merino wool bra, B Warmer sweatshirt, Jessa merino pullover, once-on-never-off pencil skirt and pretty much everything else!

  91. Lisa says...

    This is so timely. I’m three months pregnant now and everything is so cute and comfortable looking. I think if I had to pick one thing, it would be the 24/7 merino wool bra. Right now, that’s what dreams are made of!

  92. Meg says...

    I love the Jamie knit sweater in grey melange!!!

  93. Abby says...

    Edie Knitted Tunic!

  94. Kat Rumbles says...

    I love the nightdress! Expecting my first and looking for some fall maternity pieces :)

  95. meg says...

    would love the 24/7 kimono! breastfeeding my 3rd nursling now, and truly appreciate how nice it is to have nice nursing friendly clothing vs. cutting the necks out of my old tshirts.

  96. Mica says...

    I’m due in December. Love the Jessa pullover!

  97. Jen Olsen says...

    The 24/7 kimono! <3

  98. Lindsay says...

    I love the Haley dress!

  99. what perfect timing! I’m 15 weeks and just did a little instagram commencement. Starting to feel the bump (so much fun!) and thinking…what maternity clothes should I be purchasing!?! Definitely some leggings, some wide leg trousers, and that gorgeous Jamie knit wool sweater.

  100. Lena says...

    Love all the knitwear especially the Edie Tunic!

  101. Kelsey says...

    Definitely the Edie sweater tunic! I love it so much.

  102. kerry says...

    The Eddie Tunic, expecting my third and need some new maternity/nursing clothes.

  103. Paige says...

    I’m a sucker for stripes…and I just love the Jaquelin knit sweater!

  104. Laura says...

    Those once-on-never-off slacks look amazing!

  105. Hillary says...

    ooh, the 24/7 Kimono would be perfect! Expecting my first in November.

  106. Peyton Sterns says...

    Hey Kimono, call me! ;)

  107. Sara says...

    That kimono, though!

  108. kate says...

    The jamie knit sweater and the once on never off leggings look amazing!

  109. Nicole says...

    Very nice clothing line! Looks super comfortable. Love the 24/7 kimono! 💕🤰🏻

  110. sas says...

    The once on never off trousers look great.

  111. marie says...

    the fast food swimsuit, the 24/7 bra and the skirt !!

  112. Lis says...

    BFF dress!

  113. Kim says...

    the b-warmer dress would be fantastic to get through the fall/winter with leggings and sorels!

  114. Katie Lew says...

    The tunic is amazing! I’m about halfway through my third (and LAST) pregnancy, so I’ve tried to be frugal, but its starting to feel like I’m wearing ancient clothes! I’m missing out on the joys of the fall season!

  115. Jennifer says...

    Im loving the once off never off pencil skirt. Looks so comfy and versatile!

  116. Katherine Bryant says...

    I love the Lily tunic and the Twist and Madison dresses! I’m a new mom of a beautiful 2 month old girl. These nursing-friendly pieces are perfect for breastfeeding while we’re out and will be great for pumping when I return to work in November.

  117. Katy says...

    This is so fortuitous! Just today I was searching for a wool maternity top and came across their website. There’s is literally the only merino long-sleeved top I can find – I definitely plan to buy it!

  118. Taysha Riggs says...

    Loving the Amy dress

  119. Shannon says...

    Ooo the jamie sweater! Thank you so much for posting about a sustainable brand- more of this please!

  120. Heather says...

    I love the Simone dress! I gave away everything maternity, thinking we were done….but I just found out we’re pregnant with #6! I’m 40 and totally freaking out! I would love to have something comfortable and beautiful to wear right now!

  121. Amelianne says...

    Love the once on never off cropped trousers and the Li t shirt. Comfy and cute.

  122. Anna says...

    The hoodie looks perfect for weekend days at the playground in the cooler fall weather!

  123. Heather says...

    Just found out I’m pregnant with #6! At 40 years old!! I’m happy/devastated 😂. I love the entire collection!!! Thanks!!🤞

  124. Marta says...

    Love the Debbie dress!!

  125. Kate says...

    Love the Edie knitted tunic!

  126. Grace C Wilcox says...

    In love with the Jamie Knit sweater in Black! I’m due in October so will be nursing all winter. :)

  127. Abigail Ann Nittle says...

    I’m due in the middle of winter and the Edie knitted tunic looks so snuggly to nurse in! (No more pulling up my sweater and exposing my side and belly? Novel!)

  128. KJ says...

    I live the Winnie dress <3 I have a tiny 2 month old and am so in need of actual nursing clothes! It would be so amazing to have a few of these pieces to look a little more put together. Cannot believe how beautiful they are and functional at the same time! xo

  129. alix beck says...

    Once on never off trousers! PLEASE!

  130. Laura says...

    LOVE the twist short sleeved dress! I have a bunch of events coming up I’ll have to attend pregnant and I feel like it would be perfect for all of them!

  131. Ashley says...

    I’m due in October and the Jamie knit sweater looks perfect! Easy access and a turtle neck, what’s not to love?

  132. Sue says...

    The Haley top!! Love this design it is so beautiful and would help this nursing mama so much!!

  133. Kirsten says...

    I’ve been eyeing the Amy dress for awhile now! Pockets! Woohoo!

  134. Chloe says...

    I mean… everything. Basically. But most importantly: merino! wool! for! pregnant! mamas! Wool naturally regulates temperature and is an ecologically responsible material (unlike synthetics, it’ll decompose if you bury it in your garden!). I’m on board, Boob!

  135. Nicole says...

    I love the 24/7 Merino Wool Singlet! So flattering! I’m due in May 2019, so I’m just starting to think about adding some maternity pieces.

  136. Kelsey says...

    That Jamie Knit sweater! Would looove to cozy up in that with my newborn in December. Beautiful pieces!

  137. Emi says...

    24/7 kimono!

  138. Bridget Meehan! says...

    I’m pregnant with twin boys and am rapidly growing out of everything I own! I love the Simone dress! I would wear it with flats to work, with sandals for a date, or with sneakers to run errands. Adorable!

  139. Catherine Rodecker says...

    Jamie knit sweater in grey!

  140. Sofie Bjällskog says...

    Im expecting my first child any day now and realised that i will have a hard time breastfeeding and wearing my favorite knits this fall.. and knited sweaters are my goto outfit every fall, i would really love go have a cosy, Nice and feadingfreandly ELISA RIB KNIT SWEATER this fall.

  141. Kiley says...

    I love the Winnie dress! I’m due in February and was worried about the transition back to work in the spring, what I’d wear and what would be comfortable to pump/feed in. This would be perfect!

  142. Sarah P says...

    That Long-sleeve Merino wool top with the thumb holes would be so cozy for nursing this winter!

  143. Laura says...

    The BFF dress is the only dress for me!
    Xoxo
    Laura

  144. Rose says...

    Leggings; easy pants; and kimono!

  145. megs283 says...

    my fav item is the “save the day headband.” My daughter is 5 months old and the post-partum hairloss is INSANE! You’d think I’d be ready for it – she’s my third child – but I’m not. My hair looks terrible and I’m trying ALL the headbands!

  146. Nora says...

    Due in December and preparing to hunker down for the winter with a newborn — so I know I’d definitely get some use out of the Jamie knit sweater!

  147. Ellie says...

    A sweater for sure. I love the jaquelin and the jessa

  148. Bethany says...

    I love the 24/7 Kimono and would make it part of my hospital bag! I’m due with my 3rd in January and sadly got rid of alllll of my maternity clothes from kids #1 and #2.